Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Understanding Sustainable Behaviour
Durk Bosma
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Praktisch sales- en accountmanagement 4e editie
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Werkboek Salessucces
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€ 25,99
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Advertising and Promotion
George Belch
€ 89,67
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Aanbiedingen in Reclame en verkoop

Koud, Kouder, Koudst
Rolf Tempelman
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32,50
-70%
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Dutch Ad Men
Fred Kolsteeg
€ 27,95
34,95
-21%
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Who is accountable?
Franck Kuppers
€ 34,95
49,75
-30%
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Click your Brain
Ria van Tol
€ 22,95
44,95
-49%
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TOP 5 Reclame en verkoop

Deep loyalty
Steven Van Belleghem
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Sales, Oprecht & ontspannen
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Tips van de redactie

Inkoop voor Verkopers
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Offertes winnen
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€ 19,95
± 15 werkdagen

Reserveer nu

Key Account Management and Planning
Noel Capon
€ 32,95
Nog niet verschenen

De kunst van high end sales

Verkopen aan de beste klanten in de markt vraagt om een totaal andere strategie dan verkopen aan alle klanten. De salesstrategie die je eerder hanteerde, werkt niet meer.
€ 30,99

Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 321 van 11.449 resultaten
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Gebonden EN18-09-20179781138211896
Global corporations and the senior executives who oversee them have been subject to great criticism in recent times: not only do such corporations hold extreme concentrations of wealth, but they continue to sanction staggering pay inequalities between the haves and the have-nots… Meer
€ 252,12
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Paperback EN22-09-20169781138212077
Critical theory has a long history, but a relatively recent intersection with public relations. This ground-breaking collection engages with commonalities and differences in the traditions, whilst encouraging plural perspectives in the contemporary public relations field… Meer
€ 117,79
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Paperback EN03-08-20169781138212701
In 1993, in order to stop an economic freefall on the island of Cuba, Fidel Castro’s government reluctantly instituted a series of reforms to compensate for the demise of foreign aid from Moscow. These policies ushered in a broad spectrum of national and international consumer products and services… Meer
€ 91,51
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Paperback EN30-07-20169781138219281
Alexander Schieffer and Ronnie Lessem introduce a groundbreaking development framework and process to address the most burning issues that humanity faces. While conventional top-down, outside-in development has reached a cul-de-sac, a new, integral form of development is emerging around the world… Meer
€ 82,75
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Gebonden EN22-09-20179781138220577
Interest in generally expanding the understanding of small and medium-sized enterprises, especially understanding their strategies and operations to enter international markets, is growing rapidly among researchers and academics globally… Meer
€ 258,30
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Paperback EN10-11-20169781138224537
This book sheds light on the consumption of spiritual products, services, experiences, and places through state-of-the-art studies by leading and emerging scholars in interpretive consumer research, marketing, sociology, anthropology, cultural, and religious studies… Meer
€ 91,51
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Gebonden EN21-11-20179781138228184
Branding is a profoundly geographical type of commodification process. Many things become commodities that are compared and valuated on markets around the globe. Places such as cities or regions, countries and nations attempt to acquire visibility through branding… Meer
€ 252,12
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Gebonden EN01-11-20169781138228436
In the past few decades, attention has turned to the need to apply commercial marketing concepts, knowledge, and techniques to promote goods, services, and actions that enhance consumer well-being and social welfare through socially and environmentally responsible advertising, for example, recycling… Meer
€ 252,12
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Gebonden EN07-02-20179781138237261
Marketing Performativity: Theories, practices and devices addresses concerns about the theory-practice gap so often discussed by marketing scholars, and indeed reframes this ‘gap’ by asking ‘how is marketing theory performative?’ How does marketing theory shape action?… Meer
€ 252,12
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Gebonden EN08-05-20199781138240421
Social values are central to people’s lives, guiding behaviors, and judgments, and defining who we are. This book advances understanding of consumer social values and their roles in the global marketplace by refining and directing existing knowledge of consumer behaviors… Meer
€ 252,12
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Paperback EN26-08-20169781138246287
The original Bid Manager's Handbook continues to provide an invaluable resource in the battle to win new business. Winning significant business on the right terms is an increasingly complex, challenging and time-consuming task, and a successful bid is a vital part of any business offering its… Meer
€ 85,67
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Paperback EN19-10-20169781138247093
Developing economies such as those in sub-Saharan Africa are searching for realistic economic policy prescriptions. Despite economic growth in countries like Nigeria, poverty and unemployment blight the lives of many, in the midst of plenty… Meer
€ 85,67
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Paperback EN09-09-20169781138247161
Situated at the crossroads of visual culture and consumerism, this essay collection examines visual merchandising as both a business and an art. It seeks to challenge that scholarly ambivalence that often celebrates the spectacle but denies the agenda of consumerism… Meer
€ 87,13
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Paperback EN03-10-20169781138247499
By any standard, the pharmaceutical industry's history has been a successful one. In addition to its profits and shareholder dividends, it has been seen by investors as relatively low risk and, largely, counter-cyclical to stock market trends… Meer
€ 85,67
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Paperback EN09-09-20169781138247550
Adopting a multi-disciplinary and comparative approach, this book focuses on the emerging and innovative aspects of attempts to target the accumulated assets of those engaged in criminal and terrorist activity, organized crime and corruption… Meer
€ 85,67
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Paperback EN11-10-20169781138252585
Architects and engineers can build models to test their ideas - why not managers? In Game Theory in Management: Modelling Business Decisions and Their Consequences, author Michael Hatfield presents a series of mathematically structured analogies to real-life business and economic interaction… Meer
€ 85,67
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Paperback EN11-11-20169781138255470
Blogging and other types of social media such as wikis and social networking sites have transformed the way we use the internet in recent years. It is a transformation that business is eager to exploit… Meer
€ 85,67
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Paperback EN11-11-20169781138255715
The financial services industry is undergoing a period of dramatic change. Deregulation has created an ultra-competitive marketplace and recent challenges like the worldwide subprime crisis, SEPA and Basel II have only intensified the need for financial services providers to shift their focus to… Meer
€ 85,67
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Paperback EN11-11-20169781138255746
From authors used to operating between the commercial, public and independent sectors of the mixed cultural economy, Understanding Creative Business bridges the gap between creative practice and mainstream business organisation, entrepreneurship and management… Meer
€ 85,67
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Paperback EN11-11-20169781138255784
In 1987, Motorola developed Six Sigma out of a need for improvement in their pager manufacturing processes. Since then, Six Sigma has been implemented by a number of manufacturing companies, predominantly in the USA… Meer
€ 85,67
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