Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Understanding Sustainable Behaviour
Durk Bosma
€ 35,–
Dinsdag in huis
Praktisch sales- en accountmanagement 4e editie
Robin van der Werf
€ 67,95
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Werkboek Salessucces
Geert Delobelle
€ 25,99
Dinsdag in huis
Advertising and Promotion
George Belch
€ 89,82
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Aanbiedingen in Reclame en verkoop

Koud, Kouder, Koudst
Rolf Tempelman
€ 9,95
32,50
-70%
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Dutch Ad Men
Fred Kolsteeg
€ 27,95
34,95
-21%
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Who is accountable?
Franck Kuppers
€ 34,95
49,75
-30%
Dinsdag in huis
Click your Brain
Ria van Tol
€ 22,95
44,95
-49%
Dinsdag in huis

TOP 5 Reclame en verkoop

Deep loyalty
Steven Van Belleghem
Deep loyalty
€ 34,99
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1
Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
€ 32,50
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Sales vanuit je Hart
Richard van Kray
Sales vanuit je Hart
€ 22,99
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Salestech
Hanneke Vogels
Salestech
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Pricing power
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Tips van de redactie

Inkoop voor Verkopers
Anton Rutgers
€ 24,95
Woensdag in huis
Sales vol energie
Bram van Roosmalen
€ 21,50
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Offertes winnen
Peter de Weerd
€ 19,95
± 14 werkdagen

Reserveer nu

Key Account Management and Planning
Noel Capon
€ 32,95
Nog niet verschenen

De kunst van high end sales

Verkopen aan de beste klanten in de markt vraagt om een totaal andere strategie dan verkopen aan alle klanten. De salesstrategie die je eerder hanteerde, werkt niet meer.
€ 30,99

Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 396 van 11.816 resultaten
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Gebonden EN30-10-20249783031679933
This book examines the discourse of Muslim televangelism in the West, particularly looking at the emergence of 'home-grown' televangelists who grew up in the West and deliver their sermons in English, addressing audiences in contexts such as the UK and the USA… Meer
€ 161,86
Levertijd ± 16 werkdagen
Gratis verzonden
Gebonden EN30-11-20249783031762789
The book examines the essential aspects of consumer behavior within the sharing economy. This thorough analysis covers the pre-adoption, active usage, and post-adoption phases, offering a comprehensive view of the consumer journey… Meer
€ 147,24
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN29-11-20249783031763649
This book constitutes the proceedings of the 9th International Conference on Digital Economy, ICDEc 2024, held in Rabat, Morocco, during May 9-11, 2024. The 43 full papers were carefully reviewed and selected from 117 submissions… Meer
€ 176,49
Levertijd ± 16 werkdagen
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Gebonden EN14-01-20259783031767777
This book examines the historical evolution from marking or branding products for ownership purposes to branding products in order to promote the brand itself. In the extreme, some modern brands so strongly promote their brand image or personality that there is little emphasis on promoting the… Meer
€ 59,49
Levertijd ± 16 werkdagen
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Gebonden EN26-01-20259783031768774
This book presents the proceedings from the Fifth Workshop on Recommender Systems in Fashion and Retail (2023), highlighting the latest advances in AI-driven technologies for e-commerce, retail, and fashion… Meer
€ 220,37
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN08-03-20259783031781780
This book presents a selection of the best papers from the 18th International Conference on Business Excellence, "Smart Solutions for a Sustainable Future" (ICBE 2024), held in Bucharest, Romania, in March 2024… Meer
€ 264,24
Levertijd ± 16 werkdagen
Gratis verzonden
Gebonden EN24-01-20259783031788482
Extracting value from loyalty programs used to be the domain of marketing. But not anymore. In this new book, de Boer and Chin turn the tables and introduce the concept of the Currency Effect… Meer
€ 66,80
Levertijd ± 16 werkdagen
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Gebonden EN26-03-20259783031791291
This core textbook empowers and inspires students with sustainable marketing strategies to pursue the triple bottom line; People, Planet and Profit. The purpose is to underpin a brand's commercial competitive advantage through its societal and environmental impact… Meer
€ 161,86
Levertijd ± 16 werkdagen
Gratis verzonden
Gebonden EN29-12-20249783031809033
Marketing as a discipline is in a perpetual state of evolution, continuously adapting to diverse and dynamic environments. From subsistence to highly developed markets characterized by technological advancements, and from tradition to modernity, marketing strategies must remain agile to thrive… Meer
€ 234,99
Levertijd ± 16 werkdagen
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Gebonden EN28-02-20259783031827600
This book delves into the critical role of eco-labels as signals in a marketplace increasingly driven by consumer demand for sustainable products. It begins with an exploration of how eco-labels function within a tripartite system involving consumers, producers, and third-party certifiers… Meer
€ 59,49
Levertijd ± 16 werkdagen
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Gebonden EN01-03-20259783031834639
This book addresses the environmental, social, and economic challenges that corporations in emerging economies face, focusing on sustainability marketing as a paradigm-shifting approach. Drawing from cases across several emerging economies, including South Africa, Ghana, Nigeria, and Turkey, it… Meer
€ 264,24
Levertijd ± 16 werkdagen
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Gebonden EN30-05-20259783031846120
Amidst growing conceptual developments in the areas of value co-creation and digital marketing, the importance of Online Brand Communities (OBCs) has emerged to reinforce strategies. This book provides an introduction to a range of broad and debatable conceptual perspectives and mechanisms on the… Meer
€ 191,12
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Gebonden EN01-06-20259783031863455
Retailing has changed rapidly in recent years with the pandemic accelerating the long-term growth of e-commerce. Drawing on a unique data set drawn from hundreds of thousands of interviews over almost two decades, this book takes a close look at changes in consumers’ shopping preferences, behaviors… Meer
€ 52,17
Levertijd ± 16 werkdagen
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Gebonden EN06-05-20259783031880513
This book presents selected contributions from the Fourth International Scientific-Practical Conference (IS PC 2024), held on October 10–11, 2024, organized by… Meer
€ 234,99
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Gebonden EN05-05-20269783031880551
The "Great Thinkers in Marketing" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors organize each legend's most impactful articles into several volumes as an anthology set… Meer
€ 240,75
Levertijd ± 16 werkdagen
Gratis verzonden
Gebonden EN02-07-20269783031880599
The "Great Thinkers in Marketing" series highlights the significant contributions of the most influential scholars to marketing research, theory, and practice. The series and volume editors organize each legend's most impactful articles into several volumes as an anthology set… Meer
€ 240,75
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN27-05-20259783031882012
"In One Word" analyzes and discusses the underlying dynamics, as well as the unique technique and methodology of defining a brand’s value proposition in just one word. This book offers deep insights to marketers and communication professionals, helping them to better understand what it takes to… Meer
€ 44,86
Levertijd ± 16 werkdagen
Gratis verzonden
Gebonden EN15-06-20259783031889172
This book includes in-depth discussions on practical aspects of digitalisation of a supply chains and covers a vary array of actionable digitisation tools. The academic literature points to a serious lack of precision in the scope that the digitalisation of business processes should address… Meer
€ 191,12
Levertijd ± 16 werkdagen
Gratis verzonden
Gebonden EN09-07-20259783031889257
This book covers various aspects of sustainability, including green economy, green energy, and waste management. It offers analysis of key challenges in contemporary world, as well as concepts and solutions that can be implemented to deal with them… Meer
€ 191,12
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN09-07-20259783031901225
This book provides a comprehensive overview of vending retail marketing. Employing a pioneering structured approach, it highlights three key trends driving the modern vending renaissance: the rise in away-from-home food consumption, advances in information and communication technology (ICT) that are… Meer
€ 132,61
Levertijd ± 16 werkdagen
Gratis verzonden

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