Waarom zou u zich niet laten inspireren door bedrijven die het fundamenteel anders hebben gedaan en hiermee baanbrekende veranderingen in de markt hebben gerealiseerd?
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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Using internationally-recognized case studies, including brands such as BMW and Burberry, this book explains how companies can use specific strategies and tools to develop and maintain brand desire among new and existing customers. Desire is big business… Meer
In today’s competitive job market, can employers afford to spend large sums on recruitment, and then simply let talented people go? High Potential provides a practical framework for managers to create a strong, strategic vision for a high-performing, high-potential workforce… Meer
“Rich and impactful” – Ideas for Leaders More than ever before, business leaders are responsible for teams spread across regions, countries, and the entire globe. As a result of the pandemic, they’ve also been increasingly challenged by managing employees working from home… Meer
"A treasure trove of ideas for the new working world." - Jo Youle, Chief Executive, Missing People In a world still adjusting to the impact of the pandemic, remote and hybrid working is new territory for most people… Meer
The fast-track MBA in strategy Imagine having instant access to the world's smartest thinking on strategy - and being shown exactly what to do to guarantee that you get your own strategy right, every time… Meer
New and expanded edition. An International Bestseller - Over One Million Copies Sold! Shortlisted for the Financial Times /Goldman Sachs Business Book of the Year Award. Since Aristotle, we have fought to understand the causes behind everything. But this ideology is fading… Meer
For the first time, David Benjamin and David Komlos of Syntegrity share their cutting-edge, highly engaging step-by-step formula for cracking incredibly knotty and important challenges in mere days, while mobilizing those who must execute… Meer
The fully revised new edition of the international bestseller THE 80 MINUTE MBA is your short-cut to business brilliance. A traditional MBA is for either the time-rich, very wealthy or lucky few with a generous corporate sponsor… Meer
From polar explorers and politicians to CEOs and sports coaches, we are fascinated with the makeup of leaders. How do they thrive under pressure and inspire others to do the same? How do they establish a culture of long-term success?… Meer
Unlock greater profits. Empower happier and more engaged staff. Foster loyalty and connection with customers. Save your business... and the world. How? It all starts with a Purpose Upgrade. History shows that hard times can lead to the greatest opportunities for renewal… Meer
Turn your great idea into a fully funded startup with this straight-talking real-world guide Great ideas are everywhere. You've probably already had one today. But how do you turn it into a huge business?… Meer
Gender diversity and cross-cultural, cross-generational working in organisations has led to new challenges for leadership, which many companies are solving through executive coaching. This unique leadership coaching book is written by practitioners for practitioners and managers wanting to get the… Meer
Boards That Dare offers actionable solutions to help board directors, chairs and CEOs move away from outmoded thinking and practices. THE CHALLENGE Corporate boards as fiduciaries are responsible for delivering maximum value and the highest standards of care… Meer
This new title unlocks the "how" of business transformation through digital innovation, and guides readers through the processes and tactics to make major digital projects a success. Meer
'Smart. Informative. Overdue' Eric Schmidt, former CEO of Google Political risk - the probability that a political action could significantly affect an organisation - is changing fast, and it's more widespread than ever before… Meer
"The most useful, well-written, and emotionally compelling business book I have read in years. I couldn't put it down." -- Robert I. Sutton, Stanford Professor and author of The No Asshole Rule "A must-read for every leader in their field."… Meer
A founders wild memoir of startup success, told from hot tub inception to $50 million exit with the humor of a comic and the perspective of an educator. Meer
Een AI-book is niet een boek dat geschreven is door AI maar een boek dat verrijkt is met AI. Het maakt de inhoud van een boek interactief via WhatsApp, zodat je ermee kunt chatten. Zie het als een razend slimme assistent die het boek perfect begrijpt en er alles uit onthouden heeft. Jij kunt deze assistent alles vragen. Vraag bijvoorbeeld hoe je iets kunt toepassen op jouw persoonlijke situatie, om een korte samenvatting, of wat de belangrijkste inzichten zijn. AI-books zijn alleen te gebruiken via WhatsApp, je hoeft er geen aparte app voor te installeren.
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