Waarom zou u zich niet laten inspireren door bedrijven die het fundamenteel anders hebben gedaan en hiermee baanbrekende veranderingen in de markt hebben gerealiseerd?
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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Structured around the authors’ unique Innovation Pentathlon framework, this textbook is the go-to resource for students determined to understand the complex field of innovation management in today’s ever-changing world. Meer
Focusing on the practicalities of developing business strategy, this textbook provides an intuitive approach to developing a strategic plan. The authors share what they have learned through two decades of strategy work with a myriad of organisations, presenting theory and delivering key insights… Meer
With a clear organizing framework, based on a process model of change, and vast breadth of coverage, John Hayes' best-selling textbook covers all stages of change management. This 7th edition equips you with the practical tools, and knowledge of recent academic research and thinking, to manage… Meer
Seamlessly blending academic rigour and practicality, this textbook provides an introduction to global business strategy. Assuming a born global perspective, Global Strategic Management is supported by ample pedagogical features, including numerous case studies and examples featuring both… Meer
How to adapt your firm’s competitive strategy to the modern reality of Chinese enterprise Enterprise China: Adopting a Competitive Strategy for Business Success delivers a roadmap for business executives competing in and with China… Meer
Dramatically improve your decisions with data and AI In Decision Intelligence: Transform Your Team and Organization with AI-Driven Decision-Making , a team of pioneering decision and AI strategists delivers a digestible and hands-on resource for professionals at every part of the decision-making… Meer
Leadership wisdom to ride the wave of the seven hottest trends in our new AI-first world of business Written by seasoned tech executive Sandy Carter, AI First, Human Always: Embracing a New Mindset for the Era of Superintelligence is your guidebook to the seven hottest trends in AI… Meer
The right pricing strategy can change the entire trajectory of a business, a market, and even society at large. To help you create your best pricing strategy efficiently and confidently, two leaders from BCG are introducing fresh perspectives on pricing that take you far beyond the realm of… Meer
National Bestseller! Rethink Your Mindset to Reshape the Future Every company needs leaders who can spot and seize on opportunities at a moment’s notice. Every organization needs leaders who can rally teams together around new opportunities… Meer
Unlock unprecedented levels of value at your firm by implementing artificial intelligence In The Secrets of AI Value Creation: Practical Guide to Business Value Creation with Artificial Intelligence from Strategy to Execution , a team of renowned artificial intelligence leaders and experts delivers… Meer
A one-stop shop for everything that you need to know about storytelling in business. How often have you had to deliver a pitch, convey a message or empower an audience with only one chance to get it right?… Meer
A complete model to create and manage high-performance teams within any organisation or industry Best Teams: Creating and maintaining high-performing teams presents a unique model to create high-performing teams. This model is centred around three deeply intertwined elements… Meer
Comprehensive guide to forming successful international joint ventures Written by Dr. Alan MacCharles, partner at Deloitte Consulting and Mark Schaub, senior partner at King & Wood Mallesons, the largest global law firm in Asia… Meer
Become more competitive by developing a superior customer experience through data, AI, and trust - and get your organization ready for AI agents like Agentforce Customer 360: How Data, AI, and Trust Changes Everything delivers key insight and vision on using emerging technologies to delight… Meer
NATIONAL BESTSELLER Use technology to connect systems and data to change the world for the better In Digital Impact: The Human Element of AI-Driven Transformation, Steve Lucas, a three-time CEO, discusses how organizations can integrate and automate systems to create incredible outcomes that benefit… Meer
Rethink ideas as the real value to the future of your business in a technology-world where knowledge is increasingly a commodity In Ideas Don’t Die. Companies Do . renowned voice on disruptive agility and executive Hari Abburi delivers an insightful framework for leaders to future proof their… Meer
Learn how to transform your business through process orchestration Process orchestration became pivotal to building a foundation for business agility, speed, and innovation. A process that is orchestrated end-to-end can integrate existing systems, human work, and the latest technologies like AI… Meer
A visionary guide for organizations to harmonize the deep interplay between strategy and creativity Strategic Creativity is the first book to address creativity from a strategic perspective. It discusses, through examples and theoretical reflection, how strategic thinking enables creative… Meer
Learn what separates success from failure in technology-led transformation initiatives Transform! explores the stark reality that only a small fraction of companies achieve their technology-led transformation objectives, with billions of dollars wasted each year… Meer
Harness the opportunities for marketing in the age of purpose and learn why it's so important to be a 'truth teller' by creating authentic communication campaigns, generating honest content and avoiding accusations of 'purpose washing'. Meer
Een AI-book is niet een boek dat geschreven is door AI maar een boek dat verrijkt is met AI. Het maakt de inhoud van een boek interactief via WhatsApp, zodat je ermee kunt chatten. Zie het als een razend slimme assistent die het boek perfect begrijpt en er alles uit onthouden heeft. Jij kunt deze assistent alles vragen. Vraag bijvoorbeeld hoe je iets kunt toepassen op jouw persoonlijke situatie, om een korte samenvatting, of wat de belangrijkste inzichten zijn. AI-books zijn alleen te gebruiken via WhatsApp, je hoeft er geen aparte app voor te installeren.
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