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Business Is the Continuation of War by Other Means

Jean Van Marcke

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Menselijke Revolutie

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AI Adoptie en Transformatie

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Provotyping - Duurzame toekomstbeelden ontwikkelen en waarmaken

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Leidinggeven aan Innovatie

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Geen woorden maar data

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Yousri Mandour

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Alexander Osterwalder

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Frans de Groot

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Business model generatie (Nederlandstalig)

Alexander Osterwalder

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Linda Kester

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Langetermijnwaardecreatie voor bestuurders en toezichthouders

Frank van Ee

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Bas Prins

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Carolien Van Den Bosch

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Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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Francisco J. Martínez-López Juan Carlos Gázquez-Abad Raj Sethuraman

Advances in National Brand and Private Label Marketing

Paperback EN12-06-20159783319201818

This book presents the latest research and recent studies in the field of national brand and private label marketing. It covers a wide range of topics, including retailing, marketing, general business, psychology, economics and statistics… Meer

€ 120,99

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Ender Demir Hakan Danis Mehmet Huseyin Bilgine.a.

Business Challenges in the Changing Economic Landscape - Vol. 2

Gebonden EN10-11-20159783319225920

This book is the second of the two volumes featuring selected articles from the 14th Eurasia Business and Economics conference held in Barcelona, Spain, in October 2014. Peer-reviewed articles in this second volume present latest research findings and breakthroughs in the areas of General… Meer

€ 180,99

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Boleslaw Rok Maria Cecilia Coutinho de Arruda

Understanding Ethics and Responsibilities in a Globalizing World

Gebonden EN04-01-20169783319230801

This book contemplates the ethics of responsibility in a large range of meanings, consequences and impacts. It reflects the perspectives and reasoning of 24 authors from all continents. All chapters are original papers presented at the Fifth World ISBEE Congress, that took place in Warsaw, Poland… Meer

€ 120,99

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Claudio A. Saavedra

The Marketing Challenge for Industrial Companies

Gebonden EN10-05-20169783319306094

This book discusses the differences between consumer marketing and industrial marketing, as well as the challenges faced when putting each into practice. It identifies important distinctions in terms of product functionality, market research concepts and techniques, market segmentation, pricing… Meer

€ 216,99

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Vincenzo Morabito

Big Data and Analytics

Paperback EN08-10-20169783319364766

This book presents and discusses the main strategic and organizational challenges posed by Big Data and analytics in a manner relevant to both practitioners and scholars. The first part of the book analyzes strategic issues relating to the growing relevance of Big Data and analytics for competitive… Meer

€ 60,99

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Dhruv Grewal Michael Levy

Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference

Paperback EN22-10-20169783319366951

This volume includes the full proceedings from the 1993 Academy of Marketing Science (AMS) Annual Conference held in Miami Beach, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior… Meer

€ 180,99

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Karen Wendt

Responsible Investment Banking

Paperback EN17-10-20169783319375335

This book provides evidence on the relevance of environmental and social factors in decision making. It discusses the Gold Standard Frameworks for integrating extra-financial risks into the philosophy, culture, strategies, products and value chain management procedures of investment and banking and… Meer

€ 78,99

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Asli Yüksel Mermod Claus Strue Frederiksen Morten Ebe Juul Nielsene.a.

Corporate Social Responsibility and Governance

Paperback EN23-08-20169783319380568

This book deals with the role of international standards for corporate governance in the context of corporate social responsibility. Based on the fundamentals of moral theory, the book examines governance and CSR in general, addressing questions such as: Is “good governance” not affected by moral… Meer

€ 156,99

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Victoria L. Crittenden

Proceedings of the 1992 Academy of Marketing Science (AMS) Annual Conference

Paperback EN29-10-20169783319386133

This volume includes the full proceedings from the 1992 Academy of Marketing Science (AMS) Annual Conference held in San Diego, California. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international… Meer

€ 180,99

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Adriana Backx Noronha Viana Conceição Rego Luísa Cagica Carvalhoe.a.

New Paths of Entrepreneurship Development

Gebonden EN14-01-20199783319960319

Structural change is an evolutionary process that is often cumulative within territories, improving the quality of life and achieving higher development levels. At the same time, smart cities, education and social innovation are essential to promoting sustainable development… Meer

€ 156,99

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Árelía E. Guðmundsdóttir Inga Minelgaite Olga Stangeje.a.

Demystifying Leadership in Iceland

Gebonden EN15-10-20189783319960432

This book explores the nature and uniqueness of leadership in Iceland within a business and economic context. Starting with an analysis of Iceland’s geographical location, historical development and societal culture, the authors critically examine the major elements of the Icelandic business… Meer

€ 132,99

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Frederik Ahlemann Nils Urbach

IT Management in the Digital Age

Gebonden EN26-09-20189783319961866

This book examines the massive changes currently taking place in the business world and commonly known under the label “digitalization.” In addition, it describes the significant impacts of technological innovations on processes, products, services and business models… Meer

€ 78,99

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Jacob Turner

Robot Rules

Paperback EN07-11-20189783319962344

This book explains why AI is unique, what legal and ethical problems it could cause, and how we can address them. It argues that AI is unlike any other previous technology, owing to its ability to take decisions independently and unpredictably… Meer

€ 41,25

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Christoph Meinel Larry Leifer

Design Thinking Research

Gebonden EN10-10-20189783319970813

Extensive research conducted by the Hasso Plattner Design Thinking Research Program at Stanford University in Palo Alto, California, USA, and the Hasso Plattner Institute in Potsdam, Germany, has yielded valuable insights on why and how design thinking works… Meer

€ 156,99

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Michel S. Zouboulakis Spyros Vliamos

Institutionalist Perspectives on Development

Gebonden EN12-11-20189783319984933

This book depicts the role of both formal and informal institutions in achieving long-term economic efficiency and development. It is organized into three sections: the first section deals with the historical and political roots that make institutions favorable to development; the second section… Meer

€ 122,99

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Jan F. Tesch

Business Model Innovation in the Era of the Internet of Things

Gebonden EN18-01-20199783319987224

This book outlines an integrative framework for business-model innovation in the paradigm of the Internet of Things. It elaborates several tools and methodologies for the quantitative, qualitative, analytical and effectual evaluation, and analyzes their applicability and efficiency for several… Meer

€ 180,99

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Elena P. Antonacopoulou Steven S. Taylor

Sensuous Learning for Practical Judgment in Professional Practice

Gebonden EN15-10-20189783319988627

The first volume of this ground-breaking book critically examines how and why arts-based methods such as choir conducting workshops and dialogue improvisation can make a difference in improving professional practice… Meer

€ 122,99

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Horst Treiblmaier Roman Beck

Business Transformation through Blockchain

Gebonden EN14-01-20199783319989105

This edited collection offers a number of contributions from leading scholars investigating Blockchain and its implications for business. Focusing on the transformation of the overall value chain, the sections cover the foundations of Blockchain, its drivers and barriers, business modelling and a… Meer

€ 183,99

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Alison Pullen Marianna Fotaki

Diversity, Affect and Embodiment in Organizing

Gebonden EN21-01-20199783319989167

Bringing together research from critical diversity studies and organization theory, this edited collection challenges unspoken norms and patterns of discrimination in organizational bodies. The authors problematize the management of diversity by focusing on the differentiations between racialized… Meer

€ 183,99

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Elena P. Antonacopoulou Steven S. Taylor

Sensuous Learning for Practical Judgment in Professional Practice

Gebonden EN25-02-20199783319990484

The second volume of this ground-breaking book critically examines the effect of arts-based methods in combination as arts-based interventions in improving professional practice, from deinstitutionalization to the counteraction of destructive leadership… Meer

€ 196,19

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Strategisch management

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AI Adoptie en Transformatie - ‘Helpt bestuurlijke blinde vlekken zichtbaar te maken’

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