Waarom zou u zich niet laten inspireren door bedrijven die het fundamenteel anders hebben gedaan en hiermee baanbrekende veranderingen in de markt hebben gerealiseerd?
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
Bekijk resultaten in...
Alle productenManagementboekenSeminars + TrainingenOnline magazineSale
Combining organizational logistics with a strong focus on economic performance, this is the ideal text for all students of transport economics and management. The only text to comprehensively cover both economics and management theory, this unique approach ensures that the reader will be ideally… Meer
This book recounts one of the greatest and most spectacular business successes and downfalls in history: that of Nokia in mobile phones. The analysis of Nokia's story distills more general observations and learning points for leaders of other corporations, management scholars, and students. Meer
This volume seeks to develop processual understandings of how novelty emerges in the processes of organizing by drawing on scholarship from a diverse range of perspectives. The volume covers creativity, improvisation, invention, entrepreneurship, and innovation in organizations. Meer
This new Reader brings together the key articles from all the big names in strategy of the resource-based perspective of the firm. In current teaching of business strategy growing attention is given to this view as a complement to the competitive postitioning analysis associated with the work of… Meer
Knowledge integration-the purposeful combination of specialized and complementary knowledge to achieve specific tasks-is increasingly important for organizations. This book offers a consistent set of ideas, methods and tools useful to interpret, analyze and act upon the processes of knowledge… Meer
This book discusses creative industries from the perspectives of economics, management, psychology, law, geography, and policy. The book combines views on how creativity is turned into economic, business and social value, as well as contemporary trends, digital technologies and creative industries… Meer
This book makes a contribution to understanding the structure of markets on which such illegal transactions occur. The authors apply the tools of economic sociology to develop conceptual frames allowing to understand the organization of such markets and present case studies that provide insights… Meer
This book draws on the author's 15 years of practical and conceptual experience of research and practice in delivering development initiatives that effectively use information and communication technologies (ICTs) to empower some of the world's poorest and most marginalized people. Meer
With strong foundations in theory and featuring a wide range of current and international examples, Strategic Advertising Management presents an overview of how advertising works and what is required from a manager's perspective, in the development of an effective communication plan. Meer
Evolutionary thinking has had a profound impact on theories of technological innovation and strategy. This volume explores how significant advancements made in evolutionary biology since the 1970s influence evolutionary approaches to these areas, with an emphasis on the role of serendipity and… Meer
This book proposes a perspective of social-symbolic work that integrates diverse streams of research to examine how people purposefully work to construct organizational life and the identities, careers, boundaries, strategies, and social practices that define their organizations. Meer
Companies across all industries are engaging in digital transformation. Henri Schildt provides an in-depth look at how data and algorithms are reshaping management practices, organizational structures, corporate culture, and work roles, and presents 'the data imperative' as a framework for… Meer
Organizing Creativity builds on the premise that creativity is essentially about ideas. Every organization is dependent on valuable ideas for solving everyday problems as well as inventing new processes, products, or services. Meer
By historically tracing Korean capitalism and comparing it with other economies, this book examines prevalent theories including neoliberalism, the developmental state, and institutionalism, and proposes a theoretical alternative. Meer
Does business just exist to maximise shareholder profit? The belief it does has had disastrous consequences for our economies, environment, politics, and societies, argues Colin Mayer. In an urgent call for reform, he sets out an agenda to remake the corporation into a powerful force for promoting… Meer
With over 25 detailed case studies of innovative and successful enterprises, this book offers a robust and practical guide to leaders tasked with understanding and delivering success in the new retail landscape. Meer
Large countries with burgeoning populations such as China, India, and Brazil have economies that have grown exponentially over the last few decades, and projections indicate that they will continue to do so for some time to come… Meer
Nobel Prize winner Thomas Schelling taught a course in game theory and rational choice to advanced students and government officials for 45 years. In this book, Robert Dodge provides in language for a broad audience the concepts that Schelling taught. Meer
Drawing on books, magazines, pamphlets, websites, blogs, podcasts, and other forms of media written or produced by American evangelicals, Amy DeRogatis offers a comprehensive investigation of the many ways that American evangelicals participate in cultural conversations about sexuality. Meer
The book is about author's research on CEO's strategies in industrial relations covering six CEO's over a period of more than 3 decades. The book is about integration of research and practice in the field of management of industrial relations and human resource development. Meer
Een AI-book is niet een boek dat geschreven is door AI maar een boek dat verrijkt is met AI. Het maakt de inhoud van een boek interactief via WhatsApp, zodat je ermee kunt chatten. Zie het als een razend slimme assistent die het boek perfect begrijpt en er alles uit onthouden heeft. Jij kunt deze assistent alles vragen. Vraag bijvoorbeeld hoe je iets kunt toepassen op jouw persoonlijke situatie, om een korte samenvatting, of wat de belangrijkste inzichten zijn. AI-books zijn alleen te gebruiken via WhatsApp, je hoeft er geen aparte app voor te installeren.
Meer informatie over AI-books