Waarom zou u zich niet laten inspireren door bedrijven die het fundamenteel anders hebben gedaan en hiermee baanbrekende veranderingen in de markt hebben gerealiseerd?
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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As the growth in teleworking, 'virtual teams' and 'virtual enterprises' has shown, the economic landscape is increasingly characterized by an ability to work across spatial and organisational boundaries… Meer
Why have modern corporations grown to such unprecedented sizes? This volume explores this crucial question, emphasising the roles of diversification and mergers. Meer
Accumulation of assets to enable the diversification of activities has been established as crucial in helping the rural poor escape poverty. The empowerment of women has been identified as a way to overcome inefficiencies in the allocation of resources within the family and so improve agrarian… Meer
Focusing on making money out of the supply chain, this book describes how to successfully manage manufacturing companies in today's global context. The text explores how constraint management, with roots in the Theory of Constraints, produces wealth through the development of manufacturers'… Meer
This book unites discussions of the philosophical and scientific basis of tacit knowledge. The authors give an overview of the theories of tacit knowledge and explain how these relate to a background of philosophical, neurological and pedagogic literature… Meer
Today greenness is goodness; non-greenness is not an option. It is therefore critical to advance thinking on why and how business, consumers and policy makers can contribute to the goal of sustainable global wealth creation… Meer
The reputation of corporate reporting has been in crisis. Trust in the process of financial accounting and auditing has been undermined by a series of high profile scandals involving major corporations, including Enron, Parmalat, Ahold, and Worldcom… Meer
The reputation of corporate reporting has been in crisis. Trust in the process of financial accounting and auditing has been undermined by a series of high profile scandals involving major corporations, including Enron, Parmalat, Ahold, and Worldcom… Meer
There is little doubt that in recent years, enterprise has been considered an essential approach in the alleviation of deprivation existing in the developed world. The assumption is that area-based initiatives provide a means by which enterprise can include all members of society in mainstream… Meer
Fully updated and revised to include the latest case studies and examples from a broad range of industry sectors, this second edition of Strategic Marketing: An Introduction is a concise, thorough and enlightening textbook that demonstrates how organizations can cope with a myriad of demands by… Meer
Fully updated and revised to include the latest case studies and examples from a broad range of industry sectors, this second edition of Strategic Marketing: An Introduction is a concise, thorough and enlightening textbook that demonstrates how organizations can cope with a myriad of demands by… Meer
In this volume Drucker has collected twelve essays on technology and management and their relationship to, and interaction with, human society. In these essays the reader is able to grasp and savour some of the essential ideas and philosophy that have been expanded into Drucker's various books… Meer
The field of strategic management has developed significantly since its birth from "business policy" and "business planning" in the 1960s. Pioneering studies were essentially normative, prescriptive, and often based on in-depth case studies… Meer
The field of strategic management has developed significantly since its birth from "business policy" and "business planning" in the 1960s. Pioneering studies were essentially normative, prescriptive and often based on in-depth case studies… Meer
The case study, whether a simple scenario about choices in decision-making or a multi-dimensional narrative of conflicts and dilemmas, is a rich source of knowledge, ideas, and insights. Using case studies as a method to document and learn the experiences of nations and their institutions reveal the… Meer
Strategic Public Relations Management features an applied approach to evidence-based, strategic public relations management. It emphasizes understanding audiences through research and demonstrates success through quantitative evaluation methods… Meer
Eco-innovation is becoming a conceptual reference point for many regional and international public policies and management strategies. This field of research has been focusing on how environmental innovation is particularly related to the intensity of emissions and economic performance… Meer
In this new book, Hara, Kambayashi and Matsushima gather together a collection of case studies of innovation in various industries in modern Japan, including automobile, electronics, semiconductor, component, chemical, pharmaceutical and service industries… Meer
In a world of changing lifestyles brought about by new services, technology and e-commerce, this book enters the arena of contemporary research with particular topicality. Integrating both theory and real world practices, Ng advances the latest concepts in pricing and revenue management for services… Meer
Trade unions have historically been involved in education and training in the workplace. This activity has gained greater credence and importance in the United Kingdom, New Zealand and Denmark due to the recent emergence of union learning representatives (ULRs) and Educational Ambassadors, who are a… Meer
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