Marketing

Rik Riezebos

Hoe bouw je een sterk merk?

In dit boek vind je 101 merkmodellen en -checklists die je ondersteunen bij het ontwikkelen van je merk. Het is een doe-het-zelfboek waarin je de informatie krijgt aangereikt om zelf keuzes te kunnen maken.
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GEO, the new SEO
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Van fillercontent naar killercontent
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Schrijven voor het brein
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TOP 5 Marketing

Jouw brein liegt
Jeanne Bakker
Jouw brein liegt
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1
De strategische noodzaak van de derde ring
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De strategische noodzaak van de derde ring
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Van SEO naar GEO
Martin van Kranenburg
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Sterk digitaal merk
Ingmar de Lange
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Sales, Oprecht & ontspannen
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5

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Reserveer nu

Online marketing is stuk
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Marketing

Versterk je marktpositie met boeken die je helpen denken als een strateeg en handelen als een creatieve marketeer. Van merkstrategie tot klantgericht ondernemen: ontdek hoe je bouwt aan sterke merken en campagnes die écht werken.
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Rubriek: Marketing

Gebonden EN14-08-20269781041003755
This book critically examines how public relations theory and practice are being redefined within the sociopolitical, cultural, and technological realities of the Global South. Grounded in Southern African scholarship, the book challenges dominant Western paradigms by foregrounding relational… Meer
€ 268,03
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Paperback EN05-09-20259781041033127
The book provides a foundation for a new leadership vision and style, based on moral renewal, greater cross-cultural understanding and global harmony, and is truly thought-provoking for business leaders and management researchers. Meer
€ 52,22
Levertijd ± 11 werkdagen
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Gebonden EN05-09-20259781041013051
This book emphasizes the contribution artificial intelligence (AI) can make to sustainable innovation and business intelligence. It highlights the evolution of smart sustainability and business intelligence practice through AI… Meer
€ 251,60
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Gebonden EN28-12-20259781041037057
This book is the first executive presence guide specifically designed for diverse professionals who want to lead authentically while embracing their full selves. Meer
€ 268,03
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Gebonden EN22-01-20269781041037262
With the emergence of new trends, new age practices and wide-spread application of technologies in the world of business, this book offers a research based perspective of effective solutions to common problems that modern, new age organizations face. Meer
€ 268,03
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Gebonden EN16-12-20259781041014867
Artificial Intelligence and Machine Learning in Cybersecurity: A Comprehensive Guide to Improving Cybersecurity Protocol is a comprehensive exploration of the intersection between cutting-edge technology and cybersecurity practices… Meer
€ 213,71
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Gebonden EN19-10-20259781041038061
For marketing professionals, business leaders, entrepreneurs, and students who want to stay ahead in a rapidly evolving field. It serves as an essential resource for anyone seeking to understand not just the potential of AI in marketing, but how to strategically apply it to achieve measurable… Meer
€ 268,03
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Gebonden EN11-08-20269781041038382
This book reveals how sustainability and ESG principles can be implemented towards a competitive advantage through compelling real-world case studies and proven frameworks. Following Alex Morgan's evolution from sceptical analyst to sustainability advocate, this book demonstrates how systematic ESG… Meer
€ 268,03
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Paperback EN29-06-20269781041039860
This thoroughly revised second edition equips readers with cutting-edge skills to create powerful concepts for interactive, digital, hybrid, and multi-platform narratives and experiences. Readers will gain a comprehensive toolkit to design audience-centric, modular story experiences that transcend… Meer
€ 63,09
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Gebonden EN27-06-20259781041041436
This book brings together a group of respected congressional election scholars to explore how and why the 2022 midterm congressional elections unfolded as they did. The 2022 midterm congressional elections were full of surprises… Meer
€ 257,76
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Paperback EN22-01-20269781041044086
With the emergence of new trends, new age practices and wide-spread application of technologies in the world of business, this book offers a research based perspective of effective solutions to common problems that modern, new age organizations face. Meer
€ 69,30
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Gebonden EN13-05-20269781041088752
This book presents the proceedings of the International Conference on Business, Management, Economics, and Information Systems (ICBMEIS 2025), held at City University of New York (CUNY). It brings together high-quality research to advance sustainable business practices and build resilient economic… Meer
€ 268,03
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Paperback EN30-07-20269781041090120
Readers of this book will gain practical insights into addressing green transition challenges related to climate, decarbonisation, biodiversity, and social equity through strategic skills development… Meer
€ 63,09
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Gebonden EN21-07-20269781041090182
In an era where digital algorithms dictate visibility, creative professionals are struggling to attract audiences and sustain long-term careers. Yet, K-pop has seemingly mastered the art of digital engagement, successfully leveraged global fandoms, and bypassed traditional media gatekeepers… Meer
€ 87,93
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Gebonden EN03-02-20269781041091820
Financial resilience is a concept that is gaining importance in the context of Environmental, Social and Governance (ESG) risk and can be considered from the perspective of any entity operating in the market economy, from households to local government units… Meer
€ 106,56
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Gebonden EN28-04-20269781041092780
Real Estate Marketing: Strategy, Personal Selling, Negotiation, Management, and Ethics, Second Edition, is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The book is divided into five major parts… Meer
€ 227,66
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Paperback EN28-04-20269781041093572
Real Estate Marketing: Strategy, Personal Selling, Negotiation, Management, and Ethics, Second Edition, is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The book is divided into five major parts… Meer
€ 87,93
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Paperback EN30-12-20259781041095316
This book emphasizes the importance of customer service in various industries and highlights its role in profitability. It presents numerous examples to remind leaders of the detrimental impact of neglecting customer service and the need for proactive measures… Meer
€ 87,93
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Gebonden EN30-12-20259781041095392
This book emphasizes the importance of customer service in various industries, highlighting its role in profitability. It presents numerous examples to remind leaders of the detrimental impact of neglecting customer service and the need for proactive measures. Meer
€ 227,66
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Paperback EN14-11-20259781041096122
Successful organisations have long recognised the importance of demand–supply integration to maintaining growth and success. Integrating Marketing and Supply Chain Management brings together the two disciplines, marketing and supply chain management (SCM), to provide students with a bird’s-eye view… Meer
€ 87,93
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