Marketing

Marc Fauconnier

Memory Brands

Ontdek hoe merken ook in een algoritmische wereld onvergetelijk blijven. Dit boek laat zien hoe je bouwt aan duurzame merkherinneringen in plaats van vluchtige aandacht.
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Marketing

Versterk je marktpositie met boeken die je helpen denken als een strateeg en handelen als een creatieve marketeer. Van merkstrategie tot klantgericht ondernemen: ontdek hoe je bouwt aan sterke merken en campagnes die écht werken.
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Rubriek: Marketing

Gebonden EN23-04-20269780008708870
** As seen on ITV Tonight… THE INTERNATIONAL BESTSELLER **** A New Scientist Best Book of 2026 **'Clear and compelling' Chris van Tulleken'Really interesting and insightful' Joe Wicks'Fascinating' Tim Spector–What if the food you eat could rewind your biological clock?From the rising incidence of… Meer
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Paperback EN16-12-19979780070527263
2500 Years of War.The Principle of Force.The Superiority of the Defense.The New Era of Competition.The Nature of the Battleground.The Strategic Square.Principles of Defensive Warfare.Principles of Offensive Warfare.Principles of Guerilla Warfare.The Cola War.The Beer War.The Burger War… Meer
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Paperback EN16-12-20059780071462075
The definitive guide to turning casual contacts into solid sales opportunities In this fully revised edition, Bob Burg builds on his proven relationship-building principles to bring even more clients to your door and helps you attract only those who are interested in what you sell… Meer
€ 37,41
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Paperback EN16-04-20149780071826341
“[Weiss is] one of the most highly respected independent consultants in the country.” —New York Post If you’re an aspiring entrepreneur, you’ve come to the right place. In Million Dollar Launch , bestselling author and superstar consultant Alan Weiss shows you how to get your business up and… Meer
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Paperback EN16-05-20079780071486545
BUILD and manage a SALES FORCE that's worth sell-ebrating Understanding that a sales force is only as successful as its management is the first step to improving overall sales performance. The rest can be found inside this hands-on guide that shows, step-by-step, how to train and retain a team of… Meer
€ 41,78
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Gebonden EN16-07-20089780071549899
The USA Today and New York Times Bestseller! Meet your sales objective and close more business in 20 minutes a day CONNECT with your customer immediately EXPLORE customer needs thoroughly and quickly LEVERAGE your solutions persuasively RESOLVE your customer’s questions and objections confidently… Meer
€ 49,07
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Paperback EN16-01-20159780071799607
How to Avoid Legal Pitfalls on Social Media Social media is where your customers are--so it's where your business has to be. Unfortunately, this space is packed with land mines that can obliterate your hard-earnedsuccess in the time it takes to click a mouse… Meer
€ 57,81
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Gebonden EN16-11-20129780071801652
Silver Winner--Tops Sales World's Best Sales and Marketing Book Revealed: the winning blueprint for making deals like The Oracle of Omaha Warren Buffett didn't become the world's third wealthiest individual on his investing instincts alone. Buffett is a master dealmaker… Meer
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Paperback EN16-12-20129780071803533
2013 Bronze Axiom Business Award Winner Predict if Your Clients Will Say YES in Just 7 Seconds How to Read a Client from Across the Room gives you the clues and tools to get someone to say "yes" to you--in an instant--by tailoring your communication methods on the fly to suit that person’s character… Meer
€ 35,95
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Paperback EN16-05-20139780071810081
THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME Perfect Phrases for Sales Referrals presents hundreds of time-saving tips and ready-to-use phrases you can use to virtually reinvent yourself when it comes to communicating with clients… Meer
€ 27,21
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Paperback EN16-11-20139780071816625
WOW ANY AUDIENCE WITH THE WORLD'S GREATEST COMMUNICATION TOOL Ditch your tired old slides, drop those boring bullet points--and start reimagining your presentations forabsolutely stunning results! Killer Presentations with Your iPad shows you how to open the ears, eyes--andminds--of your audience… Meer
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Paperback EN26-06-20179780128112526
The Handbook of Investors' Behavior during Financial Crises provides fundamental information about investor behavior during turbulent periods, such the 2000 dot com crash and the 2008 global financial crisis… Meer
€ 133,–
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Paperback EN13-08-20199780128135242
Handbook of U.S. Consumer Economics presents a deep understanding on key, current topics and a primer on the landscape of contemporary research on the U.S. consumer. This volume reveals new insights into household decision-making on consumption and saving, borrowing and investing, portfolio… Meer
€ 158,20
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Paperback EN12-09-20199780128147214
Coffee Consumption and Industry Strategies in Brazil , the latest release in the Consumer Science and Strategic Marketing series, provides an overview of the coffee sector, focusing on marketing strategies, consumer behavior, and strategies for transforming coffee consumption, production and… Meer
€ 241,–
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Paperback EN13-10-20119780132544702
“Marketing Planning: Where Strategy Meets Action” offers marketing students and professionals a practical, step by step guide to creating marketing plans that deliver measurable results. It presents a comprehensive framework for strategic marketing planning and outlines a structured approach for… Meer
€ 204,49
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Paperback EN13-12-20219780190090890
Strategic Management provides a critical overview of the prior development, current state, and future opportunities in the strategic management field. Editors Irene M. Duhaime, Michael A. Hitt, and Marjorie A. Lyles bring together an exceptional group of scholars to explore topics such as corporate… Meer
€ 65,10
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Paperback EN29-04-20229780190092009
Networks for Social Impact is a broad review of how nonprofits, businesses, and governments work together to tackle social problems. The book argues that network design and management is not a one-size-fits-all formula… Meer
€ 44,70
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Paperback EN05-07-20189789811096976
This book addresses the lack of binding multi-lateral international agreement on cartels, through analysis of trials and failures. It also suggests strategic approaches to overcome current standstills… Meer
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Paperback EN14-07-20189789811097454
This book provides practical know-how on understanding, implementing, and managing main stream social media tools (e.g., blogs and micro-blogs, social network sites, and content communities) from a public sector perspective… Meer
€ 156,99
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Paperback EN18-05-20189789811098536
This book accomplishes an analysis of critical aspects of managerial implications on the business with information. The business dealing with information is spreading in the service market; and, an efficient management of informational processes, in order to perform successful business with them, is… Meer
€ 120,99
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