Marketing

Eric de Haan

De Tao van publieke dienstverlening

Ontdek hoe de eeuwenoude wijsheid van de Tao publieke dienstverlening menselijker en betekenisvoller maakt, met praktische handvatten voor meer balans, reflectie en service.
€ 24,99

Nieuw in Marketing

Van klant naar fan
Klaas Kroezen
€ 27,50
32,50
-16%
Morgen in huis
Understanding Sustainable Behaviour
Durk Bosma
€ 35,–
Morgen in huis
GEO, the new SEO
Martin van Kranenburg
€ 29,99
Morgen in huis
Alles over het succesvol vinden en binden van klanten
Jos Burgers
€ 150,–
Morgen in huis

Aanbiedingen in Marketing

Examenboek NIMA Basiskennis Marketing
A. van Arnhem
€ 22,95
29,99
-24%
Morgen in huis
When digital becomes human
Steven Van Belleghem
€ 22,95
29,99
-24%
Morgen in huis
Het Bestsellerboek
Charlotte Meindersma
€ 11,95
25,–
-53%
Morgen in huis
De Mondriaan van marketing
Lisa van Noorden
€ 26,95
34,99
-23%
Morgen in huis

TOP 5 Marketing

Jouw brein liegt
Jeanne Bakker
Jouw brein liegt
€ 32,99
Morgen in huis
1
Van SEO naar GEO
Martin van Kranenburg
Van SEO naar GEO
€ 27,50
Morgen in huis
2
Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
€ 32,50
Morgen in huis
3
De strategische noodzaak van de derde ring
Stephan van Slooten
De strategische noodzaak van de derde ring
€ 34,99
Morgen in huis
4
Purple Cow
Seth Godin
Purple Cow
€ 16,81
± 11 werkdagen
5

Online magazine

Tips van de redactie

Content die werkt
Léon Geuyen
€ 29,99
Morgen in huis
Boost je business met een boek
Janneke Sinot
€ 24,50
Morgen in huis
Merklogica
Marc Oosterhout
€ 37,50
Morgen in huis
Hoe bouw je een sterk merk?
Rik Riezebos
€ 32,50
Morgen in huis

Reserveer nu

Online marketing is stuk
Chantal Smink
€ 29,95
Verwacht 20-11-2026
Daar trap ik niet in
Tom van Bommel
€ 22,50
Verwacht 24-11-2026
Citeerbaar
Cor Hospes
€ 24,95
Verwacht 28-01-2027
Golven van gekte
Bert Van Thilborgh
€ 32,–
Verwacht 19-02-2027

Hoe vind je me?

Hoe vind je me? helpt je om jouw kansen op vertoningen te vergroten met GEO, AEO en LMO, of hoe je het ook wilt noemen. Je leert over autoriteit, waardevolle content en de technische eisen die het moderne zoeken stelt aan jouw website.
€ 29,95

Marketing

Versterk je marktpositie met boeken die je helpen denken als een strateeg en handelen als een creatieve marketeer. Van merkstrategie tot klantgericht ondernemen: ontdek hoe je bouwt aan sterke merken en campagnes die écht werken.
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Pagina 844 van 14.651 resultaten
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Paperback EN17-01-20189781433120800
Presenting a robust introduction to public relations strategy helps readers to explore their perceptions of what Public relations strategy is or might be. Meer
€ 67,01
Levertijd ± 16 werkdagen
Gratis verzonden
Gebonden EN31-03-20149781433121760
Relying predominantly upon a textual analysis of trade publications from the 1980s and early 1990s, the book eloquently maps out the synergistic processes of the marketing, advertising, merchandising, and media industries as they slowly began to take interest in the girl and began to define her as a… Meer
€ 185,99
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN17-06-20169781433129049
Social Media in the Classroom provides a comprehensive resource for teaching social media in advertising, public relations, and journalism at the undergraduate and graduate levels. Meer
€ 50,38
Levertijd ± 16 werkdagen
Gratis verzonden
Gebonden EN08-06-20169781433131790
This volume addresses questions and explores scenarios, phenomena, and developments which point to new configurations arising from new media business models, innovative ways in which media practitioners engage their audiences, intercontinental media phenomena, user-generated content, and the general… Meer
€ 174,98
Levertijd ± 16 werkdagen
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Paperback EN01-06-20179781444788587
What is a market? To most people it is a shopping center or an abstract space in which stock prices vary minutely. In reality, a market is something much more fundamental to being human, and it affects not just the price of tomatoes but the boundaries of everything we value… Meer
€ 19,69
Levertijd ± 11 werkdagen
Paperback EN26-09-20149781446304891
Witten by an experienced marketing professional working in the crafts market, this book is full of practical tips to improve your online networking skills and save you precious time. It will teach you everything you need to know about online marketing, and how to set measurable goals which will have… Meer
€ 24,–
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN11-02-20219781472145345
The only guide you need to build a podcast from scratch with tips, techniques and stories from the pioneers of podcasting, by expert and early adopter Gilly Smith. From This American Life 's Ira Glass and George the Poet to the teams behind My Dad Wrote a Porno and Table Manners with Jessie Ware… Meer
€ 25,44
Levertijd ± 11 werkdagen
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Gebonden EN06-02-20209781472961341
Digital Trust proposes new strategic models to create and reinforce consumer trust and build corporate value through social media platforms. Meer
€ 29,77
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN03-09-20209781472988164
Using internationally-recognized case studies, including brands such as BMW and Burberry, this book explains how companies can use specific strategies and tools to develop and maintain brand desire among new and existing customers. Desire is big business… Meer
€ 26,46
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN11-02-20169781473609334
Marketing your small business just got easier It's been said that the most important area for any business to focus on is its marketing. Of course, there are areas like finance, customer service, and the product or service itself which are key, but without good marketing approaches, there's no… Meer
€ 16,81
Levertijd ± 16 werkdagen
Paperback EN10-03-20169781473610330
Social Media Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you need to know in just seven short chapters. From making the right first impression and having a unified message and strategy, to knowing where your audience is, engaging them and… Meer
€ 19,69
Levertijd ± 16 werkdagen
Paperback EN10-03-20169781473627550
Brand management just got easier Successful brands provide meaning: a higher purpose, a vision of a better future, a code of values, and a culture that drives performance. Brands with meaning stand out in their marketplace and attract like-minded people: customers, employees, suppliers and… Meer
€ 19,69
Levertijd ± 16 werkdagen
Paperback EN24-01-20229781473778696
Major global events such as the COVID-19 pandemic and the UN Sustainable Development Goals have changed the business landscape with significant consequences for trade. Understanding such environmental issues, politics, economics and more, is critical in international marketing strategy… Meer
€ 106,18
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN09-02-20179781474233323
Social Media for Fashion Marketing uses cutting edge case studies and detailed interviews to show how the business of fashion is changing in the digital landscape. Bendoni (@BendoniStyle) also considers the psychological impact of being a hyper-connected consumer and the generational gaps in social… Meer
€ 63,92
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN21-05-20219781479810178
Bestselling author Cass R. Sunstein reveals the appeal and the danger of conformity We live in an era of tribalism, polarization, and intense social division—separating people along lines of religion, political conviction, race, ethnicity, and sometimes gender. How did this happen?… Meer
€ 15,61
Levertijd ± 11 werkdagen
Paperback EN16-11-20179781501319068
Emphasizing the apparel and beauty industries, Retailing in Emerging Markets , 2nd Edition provides an in-depth study of the retail landscape within Brazil, China, India, Russia, Turkey, Qatar, Thailand, South Korea and Mexico… Meer
€ 98,39
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN29-11-20189781501330919
The Reading Augustine series presents short, engaging books offering personal readings of St. Augustine of Hippo's contributions to western philosophical, literary, and religious life. Mark Clavier’s On Consumer Culture, Identity, The Church and the Rhetorics of Delight draws on Augustine of Hippo… Meer
€ 37,55
Levertijd ± 16 werkdagen
Gratis verzonden
Gebonden EN20-02-20259781501370984
This book is about Lady Gaga's branding-the stories that inform it and the ideas that shape her public image. Who is Lady Gaga and how does she connect with her fans and audiences via storytelling? These questions guide Nelligan's discourse and textual analyses of Gaga's media interviews, product… Meer
€ 152,05
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Gratis verzonden
Paperback EN30-10-20259781501374449
Hollywood Online provides a historical account of motion picture websites from 1993 to 2008 and their marketing function as industrial advertisements for video and other media in the digital age. The Blair Witch Project is the most important example of online film promotion in cinema history… Meer
€ 49,65
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN20-03-20259781501377099
Learn omni-channel retailing with fashion industry and branding examples. Meer
€ 120,88
Levertijd ± 16 werkdagen
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