Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 124 van 12.981 resultaten
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Rubriek: Reclame en verkoop

Paperback EN22-12-20189783030089221
This book examines emerging theories, frameworks, and applications of global marketing for the 21st century. It highlights how global marketing is changing in a globalized and digital economy that is fast increasing in complexity and uncertainty… Meer
€ 240,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN12-01-20199783030101411
Providing a critical insight into the growth of the secondhand luxury and vintage fashion industry, this book offers a compendium of business developments from across the globe, including examples from Europe, the Middle East and Asia… Meer
€ 208,39
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN04-07-20199783030124526
This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that promise to influence the future direction of marketing research and practice in a digital and innovational era… Meer
€ 240,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN14-08-20209783030124557
This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that promise to influence the future direction of marketing research and practice in a digital and innovational era… Meer
€ 240,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN10-12-20199783030131098
This book focuses on the concept of “brand hate” and consumer negativity in today’s digital markets. It explores the emotional detachment consumers generate against valued brands and how negative experiences affect their and other consumers' loyalty… Meer
€ 80,29
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN10-12-20199783030131784
This book examines the moral role of news media practitioners and organizations, and applies a modified philosophical account of Virtue Ethics as a framework for the role of journalists—and journalism organizations—in public life… Meer
€ 60,99
Levertijd ± 9 werkdagen
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Paperback EN14-08-20209783030145668
In the middle of the twentieth century, a new class of marketing expert emerged beyond the familiar ad men of Madison Avenue. Working as commercial designers, consumer psychologists, sales managers, and market researchers, these professionals were self-defined “consumer engineers,” and their rise… Meer
€ 98,59
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN27-10-20209783030590840
Inextricably linked to human evolution, storytelling has always been a key element of the marketer’s toolkit. However, despite extensive practitioner interest, academic research on the topic currently falls short… Meer
€ 80,29
Levertijd ± 9 werkdagen
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Gebonden EN26-03-20219783030673376
Relationship management (RM) is an essential part of business, but its success as a business model can be hard to measure, with some firms embracing a model that is truly relationship-orientated, while others claim to be relationship-orientated but in fact prefer transactional short-term gain… Meer
€ 37,59
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN29-06-20219783030705374
This book covers various aspects of business such as Entrepreneurship, HR management, Supply chain management, Marketing, Finance, and Globalization within the Africa Context, especially as digital technology changes the African society… Meer
€ 204,99
Levertijd ± 9 werkdagen
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Paperback EN30-06-20229783030705404
This book covers various aspects of business such as Entrepreneurship, HR management, Supply chain management, Marketing, Finance, and Globalization within the Africa Context, especially as digital technology changes the African society… Meer
€ 204,99
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN12-09-20219783030727802
This book presents a comprehensive collection of case studies on augmented reality and virtual realty (AR/VR) applications in various industries. Augmented reality and virtual reality are changing the business landscape, providing opportunities for businesses to offer unique services and experiences… Meer
€ 102,99
Levertijd ± 9 werkdagen
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Gebonden EN28-09-20219783030730062
Adverse environmental impacts such as greenhouse gas emissions and chemical spills have put the topic of green business firmly on the sustainability agenda. Despite the burgeoning literature on green business and green marketing from the globalised north, there is relative parsimony of green… Meer
€ 74,19
Levertijd ± 9 werkdagen
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Paperback EN04-01-20229783030764159
Integrated Marketing Communications: A Global Brand-Driven Approach , 2nd edition presents an integrated and global framework to marketing communications, delivered in a highly readable, cohesive and succinct manner… Meer
€ 68,09
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN18-07-20219783030770822
This book distinctively presents nine thematic discussions with real examples of small and large companies across the geographic destinations. Among many points of interest crowdsourcing, crowdfunding, decision-processes, technology, leadership, consumer behavior, crowd-based services designing… Meer
€ 183,99
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Paperback EN05-01-20239783030825744
Literature on green marketing continues to gain traction in the sustainability discourse, focusing on core subject areas such as green product development, green marketing strategy and green advertising… Meer
€ 196,19
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN29-11-20229783030837136
While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with… Meer
€ 196,19
Levertijd ± 9 werkdagen
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Gebonden EN22-12-20219783030858544
From data collection to evaluation and visualization of prediction results, this book provides a comprehensive overview of the process of predicting demand for retailers. Each step is illustrated with the relevant code and implementation details to demystify how historical data can be leveraged to… Meer
€ 132,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN23-12-20229783030858575
From data collection to evaluation and visualization of prediction results, this book provides a comprehensive overview of the process of predicting demand for retailers. Each step is illustrated with the relevant code and implementation details to demystify how historical data can be leveraged to… Meer
€ 96,99
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN12-08-20229783031069277
​This book addresses the issue of sustainability in the luxury industry, which has become a major topic of concern for brand managers, scholars, policy-makers, the media, and academia. Spanning 13 chapters, the authors provide insights from developed and developing countries, whilst at the same time… Meer
€ 208,39
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Gratis verzonden

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