Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Praktisch sales- en accountmanagement 4e editie
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Aanbiedingen in Reclame en verkoop

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Click your Brain
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Reserveer nu

Key Account Management and Planning
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Alles = verkopen

Alles = verkopen leert je hoe je de juiste sfeer creëert om een deal te sluiten, en hoe je uitgroeit tot een verkoper die zelfs de meest veeleisende klant tevreden stelt.
€ 29,95

Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 165 van 11.958 resultaten
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Gebonden EN02-07-20209783030474546
This book focuses on how rivalry influences fan perceptions and behaviors, the role of organizations to responsibly promote rivalries, and discusses how to decrease negative and group-member deviance surrounding sport rivalry… Meer
€ 61,99
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Paperback EN02-10-20219783030477998
This book examines the ways in which value is created in the digital economy from a social networks and service ecosystems perspective. Focusing on innovation, this project explores analytics, Big Data, and privacy with respect to service management and value creation… Meer
€ 147,39
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Gebonden EN12-09-20209783030479121
“Digitalization significantly changes the media. To cope with this change and to exploit new market opportunities is a major challenge for media corporations. Bernd Wirtz provides a valuable guideline for this new world, combining theory, facts, and practice.”… Meer
€ 204,99
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Gebonden EN20-08-20209783030483012
Management Control is the process by which managers at all hierarchical levels ensure that their strategic intentions are realized. This requires a management control system that enables managers to map external developments to the internal planning and control processes and to improve the… Meer
€ 108,99
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Gebonden EN24-06-20209783030486259
This book identifies and describes five megatrends that will define the landscape of the Travel, Tourism & Hospitality industry, with a particular focus on the European context. Humans began travelling on the same day that Homo Sapiens first realized he could walk upright… Meer
€ 156,99
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Gebonden EN14-07-20209783030488093
The luxury fashion industry is one of the best performing and fastest growing industries in today’s business landscape, and is set to continue expanding over the next years. Exploring the effects of digitalization, this book aims to increase our understanding of the key drivers of internal growth… Meer
€ 159,59
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Paperback EN29-06-20219783030489526
This is the fourth edition of a unique textbook that provides extensive coverage of the evolution, the current state, and the practice of e-business strategies. It provides a solid introduction to understanding e-business and e-commerce by combining fundamental concepts and application models with… Meer
€ 78,99
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Paperback EN04-12-20219783030503765
This unique and timely text is designed to help food science students learn to perform critical analysis of food processing technology and consider the incorporation of elements that touch on contemporary technological developments in the food sector… Meer
€ 60,99
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Gebonden EN04-11-20209783030505622
Through a historical analysis of the bicycle industry, this book explores how the bicycle was developed, manufactured and marketed, from its origins in the late nineteenth century to the present day. The author highlights the contributions made by the bicycle industry to marketing as it is… Meer
€ 80,29
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Gebonden EN27-10-20209783030516802
Trends in cleaner business decisions have resulted in sustainable business models involving society, stakeholders, and consumers. Sustainable choices of companies create competitive differentiations that enable consumers to weigh social values and shift loyalties in the competitive marketplace… Meer
€ 159,59
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Gebonden EN08-12-20209783030521660
This research monograph brings AI to the field of Customer Relationship Management (CRM) to make a customer experience with a product or service smart and enjoyable. AI is here to help customers to get a refund for a canceled flight, unfreeze a banking account or get a health test result… Meer
€ 204,99
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Paperback EN09-12-20219783030521691
This research monograph brings AI to the field of Customer Relationship Management (CRM) to make a customer experience with a product or service smart and enjoyable. AI is here to help customers to get a refund for a canceled flight, unfreeze a banking account or get a health test result… Meer
€ 204,99
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Gebonden EN02-10-20209783030533816
This book connects a detailed analysis of Irn-Bru’s brand identity over time to theories of national identity, consumer studies, and banal nationalism. It situates the commercial history of Barr’s Irn-Bru in a transnational context and shows how Irn-Bru has become a symbol of Scotland through… Meer
€ 61,99
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Paperback EN03-10-20219783030533847
This book connects a detailed analysis of Irn-Bru’s brand identity over time to theories of national identity, consumer studies, and banal nationalism. It situates the commercial history of Barr’s Irn-Bru in a transnational context and shows how Irn-Bru has become a symbol of Scotland through… Meer
€ 61,99
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Paperback EN18-08-20219783030537159
Public opinion research has been under a great deal of criticism over the last few years as it failed to accurately predict a series of important outcomes around the world. As a result, polls are now assumed to be inaccurate at best, manipulative at worst… Meer
€ 61,99
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Paperback EN02-07-20219783030800932
This book brings together experts from different areas to show how creativity drives design and innovation in different kind of businesses. It presents theories and best practices demonstrating how creativity generates technological invention, and how this, combined with entrepreneurship, leads to… Meer
€ 180,99
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Gebonden EN31-10-20219783030829773
Many companies want to make their sales agile. Some of them have tried to set up agile sales organizations, but such top-down approaches and big-bang rollouts seldom seem to work. This book shows how the elements of the leading agile framework “Scrum” should be applied to install agility in the… Meer
€ 90,99
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Gebonden EN26-10-20219783030832285
Political uncertainty and instability characterise many regions around the world and, increasingly, can be observed in more established democracies. The COVID-19 pandemic, national and international tensions, and the proliferation of autocratic, chauvinist, and, at the most extreme, fascist forces… Meer
€ 80,29
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Paperback EN29-11-20229783030837136
While tourism is a key economic generator for many countries, emerging economies are confronted with additional challenges that those well-established destinations in North America, Australia and Europe normally don’t have to contend with… Meer
€ 196,19
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Paperback EN23-12-20229783030858575
From data collection to evaluation and visualization of prediction results, this book provides a comprehensive overview of the process of predicting demand for retailers. Each step is illustrated with the relevant code and implementation details to demystify how historical data can be leveraged to… Meer
€ 96,99
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