Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Rubriek: Reclame en verkoop

Paperback Engels20209780198862116 4-6-2020
The semiotics discipline - a hybrid of communication science and anthropology - accounts for the deep cultural codes that structure communication and sociality, endow things with value, move us through constructed space, and moderate our encounters with change.  Meer
€ 53,74
Levertijd ongeveer 11 werkdagen | Gratis verzonden
gebonden Engels19949780333570135 28-7-1994
An increasing number of the world's companies have come to recognise that their brands are of enormous value and that failure to maintain and support these important assets can lead to the failure of the company itself.  Meer
€ 122,99
Levertijd ongeveer 9 werkdagen | Gratis verzonden
gebonden Engels19989780333739075 3-9-1998
The objective of this book is to contribute to the role that consumer behaviour research plays as a well established research discipline in an international context.  Meer
€ 183,99
Levertijd ongeveer 9 werkdagen | Gratis verzonden
gebonden Engels20089780387764498 20-8-2008
Peer-to-Peer (P2P) networks are comprised of equal “nodes” that function as both clients and servers, as opposed to systems in which data and information are managed through centralized servers.  Meer
€ 122,99
Levertijd ongeveer 9 werkdagen | Gratis verzonden
Paperback Engels20119780415511421 16-11-2011
Interest in contemporary cultural industries has grown in the past decade, as they take on a greater significance in our increasingly consumer-led society.  Meer
€ 62,29
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20099780415482684 22-9-2009
In this book, Davide Gualerzi employs the concept of transformational growth to explore the investment-driven cycle of expansion of the 1990s in the US economy, and of the of role played by the ICT sector.  Meer
€ 212,81
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Paperback Engels20089780415448932 20-11-2008
Cross-cultural marketing is an important element of the contemporary business environment. Many conventional accounts of the topic have conflated cross-cultural and cross-national marketing, but in this groundbreaking, new book, Burton argues that these generalizations have little meaning given the extent of multi-culturalism in many societies.  Meer
€ 76,94
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Paperback Engels20209780367734787 18-12-2020
Marketing, Rhetoric and Control investigates the tensions that surround the place of persuasion (and, more broadly, control) in marketing. Persuasion has variously been seen as an embarrassment to the discipline, a target for anti-marketing sentiment, the source of marketing’s value in the modern organisation, a mysterious black box inside the otherwise rational and logical endeavour of enterprise, and a rather insignificant part of the marketing programme.  Meer
€ 56,59
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Paperback Engels20209780367606848 30-6-2020
Sports betting has become a truly global phenomenon, facilitated by new communication technologies. As a result, the development of deviances, from match-fixing to money laundering, has accelerated.  Meer
€ 28,07
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Paperback Engels20209780367605315 30-6-2020
Over the past two decades, existing documentation of women in the agricultural sector has surveyed topics such as agricultural restructuring and land reform, international trade agreements and food trade, land ownership and rural development and rural feminisms.  Meer
€ 52,31
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20219780367717391 31-3-2021
By the time we die, we will have spent an estimated one and a half years just watching TV commercials. Advertising is an established and ever-present force and yet, as we move into the new century, just how it works continues to be something of a mystery.  Meer
€ 186,34
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20199780367210113 4-6-2019
Ethical Dilemmas in the Creative, Cultural and Service Industries enhances professional ethical awareness and supports students' development of skills for ethical decision-making in these growing sectors.  Meer
€ 186,34
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20219780367428815 29-1-2021
A sustainable brand should integrate environmental, social, economic and issues into its business operations. Sustainable Branding considers how broader perspectives on sustainability and corporate social responsibility can be applied to the practicalities of brand management.  Meer
€ 186,34
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20209780367495633 15-12-2020
Now fully revised and updated, the fourth edition of this bestselling text provides students with a vital understanding of the nature of tourism and contemporary tourist behaviour.  Meer
€ 186,34
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20219780367894467 31-12-2021
• Timely and fills a gap by offering students a practical guide to tourist experience in a sequential way. Experience economy is becoming prominent and there is a need to understand and manage such experience in a tourism context.  Meer
€ 186,34
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Paperback Engels20209780367732790 18-12-2020
Social entrepreneurs are change makers that aim to solve society’s unsolved problems. Not surprisingly, social entrepreneurship has thus created high expectations.  Meer
€ 56,59
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Paperback Engels20239780367693213 9-1-2023
This edited collection is an interdisciplinary and international collaborative book that critically investigates the growing phenomenon of Indigenous-industry agreements – agreements that are formed between Indigenous peoples and companies involved in the extractive natural resource industry.  Meer
€ 53,74
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20209780367200107 29-12-2020
This book presents practical advice to law students and those entering and now working in the legal profession that will help them to reconcile who they are as a person with the demands and opportunities of a legal career.  Meer
€ 183,30
Levertijd ongeveer 11 werkdagen | Gratis verzonden
€ 130,23
Levertijd ongeveer 16 werkdagen | Gratis verzonden
Paperback Engels20209780367200428 29-12-2020
This book presents practical advice to law students and those entering and now working in the legal profession that will help them to reconcile who they are as a person with the demands and opportunities of a legal career.  Meer
€ 45,86
Levertijd ongeveer 11 werkdagen | Gratis verzonden

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