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paperbackEngels9781118489437 1-2-2013
Get a handle on the most up to date selling strategies and techniques that will help you grow your business.  Are you looking to enter the world of sales, or are you looking for new tips and tactics to expand your business?  Meer
18,99
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781118489529 7-12-2012
Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization.  Meer
49,46
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781118502259 21-6-2013
Sales teams have the potential to do great work. Most sales teams do not devote enough energy to meeting dynamics and process awareness.  The skills related to this are critical components of effective teamwork, collaboration and innovation, both internally and externally.  Meer
27,30
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781119594550 27-8-2019
25,91
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paperbackEngels9781118551554 12-7-2013
Learn from the leading resource on the latest inbound marketing techniques As the SEO industry undergoes a shift and Google continues to change its algorithm, successful SEO practitioners need to increase their knowledge of a wide range of inbound marketing channels.  Meer
28,68
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781118555835 21-1-2014
Offering a new framework for nonprofit brand management, this book presents the Brand IDEA (Integrity, Democracy, and Affinity). The framework eschews traditional, outdated brand tenets of control and competition largely adopted from the private sector, in favor of a strategic approach centered on the mission and based on a participatory process, shared values, and the development of key partnerships.  Meer
52,23
Verwachte levertijd ongeveer 9 werkdagen
paperbackEngels9781118556849 4-11-2016
Strategic Social Media is the first textbook to go beyond the marketing plans and how–to guides, and provide an overview of the theories, action plans, and case studies necessary for teaching students and readers about utilizing social media to meet marketing goals.  Meer
54,94
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781119597803 8-10-2019
30,08
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paperbackEngels9781118144268 2-3-2012
A contemporary approach to network marketing from the author of the million–copy bestseller, Your First Year in Network Marketing This is a book about reality an unpleasant reality that no one seems to want to address.  Meer
23,14
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781118153406 3-2-2012
Secrets of the trade from the master of retail selling and sales training No Thanks, I′m Just Looking gives anyone the inside scoop on how to skyrocket their selling career with a system of easy–to–learn practical money–making steps.  Meer
30,08
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781119278337 24-6-2016
Drive marketing ROI with an investor′s mindset and a proven toolkit Top marketers today don′t shy away from financial accountability. In fact, they actively seek to account for the return on their companies′ investments in marketing because they want their budget to make a difference for their brands and for their business: more relevant messages, more effective campaigns, more satisfied customers, more profitable promotions, higher returns to shareholders.  Meer
35,61
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781119308065 15-11-2016
Brand Admiration uses deep research on consumer psychology, marketing, consumer engagement and communication to develop a powerful, integrated perspective and innovative approach to brand management.  Meer
32,84
Verwachte levertijd ongeveer 9 werkdagen
gebondenEngels9781119312574 16-5-2017
The New Psychology of Selling The sales profession is in the midst of a perfect storm. Buyers have more power more information, more at stake, and more control over the sales process than any time in history.  Meer
31,47
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gebondenEngels9781119417019 8-12-2017
UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relationships from how we hire and manage, to how we communicate with our current and would–be customers.  Meer
27,30
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paperbackEngels9781118489673 17-5-2013
Traditional retail is becoming increasingly volatile and challenged as a business model. Brick–and–mortar has shifted to online, while online is shifting into pop–up storefronts.  Meer
25,91
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9781138121270 19-3-2019
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture driven by technological change and the growing demand for authentic co-created experiences.  Meer
205,16
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9781137582003 14-3-2016
Has a commercial ever brought you to tears? Has a movie ever inspired you so much you change your way of life? Has the series finale of a television show ever broken your heart?  Meer
55,89
Verwachte levertijd ongeveer 9 werkdagen
GebondenEngels9781138133655 2-11-2015
This textbook shows how cities, regions and countries adopt branding strategies similar to those of leading household brand names in an effort to differentiate themselves and emotionally connect with potential tourists.  Meer
246,25
Verwachte levertijd ongeveer 11 werkdagen
gebondenEngels9781119145875 17-6-2016
The most researched, documented, and comprehensive manifesto on experiential marketing. As customers take control over what, when, why, and how they buy products and services, brands face the complete breakdown and utter failure of passive marketing strategies designed more than a half–century ago.  Meer
32,85
Verwachte levertijd ongeveer 9 werkdagen

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