Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Rubriek: Reclame en verkoop

Paperback EN21-04-20179781138281813
It’s no secret: marketing punches below its weight in the Boardroom. CEOs and other board members perceive that marketers lack commercial credibility when compared to their peers. Marketing in the Boardroom helps marketers to be more commercially credible and thereby more successful in the… Meer
€ 64,60
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN30-11-20169781138288676
Corporate security is a form of regulation that involves centralized management of access control, physical security, personnel security, and information security inside an organization. For all the research on public policing, national security, and private contract security in sociology… Meer
€ 79,05
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN18-07-20179781138293663
This book presents a critical understanding of Indian business situated as an encounter between indigeneity and Western modernity by exploring notions and practices of responsibility. It brings the paradoxical nature of Indian businesses to the fore: though they have a rich history of philanthropic… Meer
€ 255,76
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Paperback EN14-05-20199781138295742
New Directions in the Sociology of Human Rights is a contribution to both sociology and to human rights research, particularly where these are directed towards challenging power relations and inequalities in contemporary societies… Meer
€ 74,72
Levertijd ± 11 werkdagen
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Gebonden EN14-08-20189781138313224
The internet was envisaged as a decentralised global network, but in the past 25 years it has come to be controlled by a few, very powerful, centralised companies. Blockchain is a technological paradigm shift that allows secure, reliable, and direct information transfer between individuals… Meer
€ 249,65
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Gebonden EN23-09-20209781138331822
Marketing communication is a dynamic industry, which continues to change and adapt to new technologies, media consumption patterns and communication interfaces between marketers and their target markets… Meer
€ 249,65
Levertijd ± 11 werkdagen
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Gebonden EN23-07-20199781138337213
This book explores corporate environmental discourse by examining a sample of corporate environmental reports through the lens of environmental philosophy. Findings include the predominant use of a dualistic approach towards nature, which highlights the perceived ‘separateness’ of companies from the… Meer
€ 255,76
Levertijd ± 11 werkdagen
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Gebonden EN29-04-20199781138337275
Ethical Branding and Marketing: Cases and Lessons provides current perspectives on fascinating global cases focusing on the specific combination of the two fields of "ethics" and "branding," on their relationship, and on how that joint perspective shapes brands, companies, business strategies, and… Meer
€ 255,76
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Gebonden EN08-10-20199781138346253
Crises come in many shapes and sizes, including media blunders, social media activism, extortion, product tampering, security issues, natural disasters, accidents, and negligence – just to name a few… Meer
€ 249,65
Levertijd ± 11 werkdagen
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Paperback EN16-11-20189781138388345
Giving Voice to Values as a Professional Physician provides students with the theoretical background and practical applications for acting on their values in situations of ethical conflict. It is the first medical ethics book that utilizes the Giving Voice to Values methodology to instruct students… Meer
€ 63,15
Levertijd ± 11 werkdagen
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Gebonden EN16-04-20189781138464223
Explanations of theory, lists of rules, and discussions of procedure are the basis of learning the lean Six Sigma, however without a visceral understanding of the application of this powerful system in various circumstances the knowledge remains, at best, conjecture… Meer
€ 304,60
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Paperback EN04-08-20169781138206106
It takes more than a baby to make a mother, and mothers make more than babies. Bringing together a range of international studies, Motherhoods, Markets and Consumption examines how marketing and consumer culture constructs particular images of what mothers are, what they should care about and how… Meer
€ 84,84
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Gebonden EN02-10-20189781138483439
Around the globe, people now engage with media content across multiple platforms, following stories, characters, worlds, brands and other information across a spectrum of media channels. This transmedia phenomenon has led to the burgeoning of transmedia studies in media, cultural studies and… Meer
€ 386,13
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Gratis verzonden
Gebonden EN06-05-20219781138484405
There are many introductions to the animal ethics literature. There aren’t many introductions to the practice of doing animal ethics. Bob Fischer’s Animal Ethics: A Contemporary Introduction fills that gap, offering an accessible model of how animal ethics can be done today… Meer
€ 249,65
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Paperback EN30-09-20219781138498129
Packed with examples, this book offers a clear and engaging overview of ethical issues in business. It begins with a discussion of foundational issues, including the objectivity of ethics, the content of ethical theories, and the debate between capitalism and socialism, making it suitable for the… Meer
€ 61,70
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Gebonden EN02-07-20199781138498389
Winner of the 2020 Book Award for the Organizations and the Natural Environment (ONE) Division of the Academy of Management. Climate change, and the resultant impact on resource management and societal wellbeing, is one of the greatest challenges facing businesses and their long-term performance… Meer
€ 249,65
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Gratis verzonden
Gebonden EN30-01-20179781138284180
The capacity to abuse, or in general affect the enjoyment of human, labour and environmental rights has risen with the increased social and economic power that multinational companies wield in the global economy… Meer
€ 255,76
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Gebonden EN31-10-20179781138294424
Best Practice in Inventory Management 3E offers a simple, entirely jargon-free and yet comprehensive introduction to key aspects of inventory management. Good management of inventory enables companies to improve their customer service, cash flow and profitability… Meer
€ 255,76
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN23-12-20149781138795082
Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied… Meer
€ 312,06
Levertijd ± 11 werkdagen
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Paperback EN17-07-20149781138795822
Globalization has had a profound impact on the sports industry, creating an international market in which sports teams, leagues and players have become internationally recognized brands. This important new study of contemporary sports marketing examines the opportunities and threats posed by a… Meer
€ 100,74
Levertijd ± 11 werkdagen
Gratis verzonden

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