Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Rubriek: Reclame en verkoop

Paperback EN29-04-20229780367505615
Management and the Sustainability Paradox is about how humans became disconnected from their ecological environment throughout evolutionary history. Begining with the premise that people have competing innate, natural drives linked to survival… Meer
€ 69,47
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN20-07-20269780367505707
Climate change represents the most important environmental challenge of our time. Organisations are responding by implementing governance processes and taking action to reduce their own emissions and the emissions from their supply chains and value chains… Meer
€ 53,77
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN28-04-20219780367506711
The COVID-19 pandemic underscored longstanding fissures in China’s business relationships with the West. If the West is going to develop a relationship of mutual trust and improve business relations with China in the coming decades, it is imperative to understand how to engage with Chinese thinking… Meer
€ 54,90
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN30-06-20259780367510299
Commercial acumen is a critical skill that underpins the realisation of successful and high-value trading relationships. This concise textbook provides knowledge of the principles of strategic commercial management together with a framework for critically understanding commercial practice within and… Meer
€ 274,91
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN02-06-20209780367513917
21st century Western neoliberalism has seen the transformation of self-interest from an economic imperative to a centrally constitutive part of dominant modes of subjective existence. Against this celebration of competitive individualism, Emmanuel Levinas’ philosophy stands as a haunting reminder of… Meer
€ 74,14
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN30-09-20219780367514877
As wealth inequality skyrockets and trade union power declines, the living wage movement has become ever more urgent for public policymakers, academics, and – most importantly – those workers whose wages hover close to the breadline… Meer
€ 62,18
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN27-05-20249780367752378
This volume presents a collection of different views and perspectives, featuring both theoretical and empirical contributions, to provide deep insight into the role of innovation and of non-technological innovation (NTI) in contemporary business… Meer
€ 65,10
Levertijd ± 11 werkdagen
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Paperback EN31-05-20239780367755423
This book focuses on the influence of philanthropic foundations in global development, and on how the global south has engaged with them. The idea of corporate philanthropy stretches back a long way, with the late 19th industrialist Andrew Carnegie seeing it as an important obligation of the very… Meer
€ 33,04
Levertijd ± 11 werkdagen
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Paperback EN02-12-20199780367451455
This book tells how to develop a successful factory information system to manage and control computer integrated manufacturing (CIM)operations. It is directed and dedicated to those people who are involved in the preservation and enhancement of historical manufacturing strength. Meer
€ 102,98
Levertijd ± 8 werkdagen
Gratis verzonden
Gebonden EN31-05-20219780367757823
Going beyond the why and what of purpose-led business, this book sets out an innovative business model of how to lead and operate a company to deliver its purpose. Western capitalism is in crisis due to the growing disconnect between business and society, and there are growing calls for a shift from… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN19-05-20229780367760786
This book examines the critical issue of environmental pollutants produced by the textiles industry. Comprised of contributions from environmental scientists and materials and textiles scientists, this edited volume addresses the environmental impact of microplastics, with a particular focus on… Meer
€ 251,60
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Paperback EN25-01-20249780367456412
This second edition of Digital Analytics for Marketing provides students with a comprehensive overview of the tools needed to measure digital activity and implement best practices when using data to inform marketing strategy… Meer
€ 82,58
Levertijd ± 11 werkdagen
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Gebonden EN27-04-20219780367456429
There has been growing interest on business models among academics and practitioners in recent years, as business model describes how an organization creates, distributes and captures value and, therefore, can be considered the DNA of the organization… Meer
€ 274,91
Levertijd ± 11 werkdagen
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Paperback EN16-07-20209780367460204
The Business of American Theatre is a research guide to the history of producing theatre in the United States. Covering a wide range of subjects, the book explores how traditions of investment, marketing, labor union contracts, advertising, leasing arrangements, ticket scalping, zoning ordinances… Meer
€ 63,64
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN16-07-20209780367460211
The Business of American Theatre is a research guide to the history of producing theatre in the United States. Covering a wide range of subjects, the book explores how traditions of investment, marketing, labor union contracts, advertising, leasing arrangements, ticket scalping, zoning ordinances… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN30-07-20219780367460372
Increasingly graduates, and anyone who is entering employment, need an individual digital presence to stand out and showcase themselves to secure their first professional role. This book takes an employability approach to encourage those currently studying, or about to enter the world of work, to… Meer
€ 65,10
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN10-05-20219780367467180
"A powerful and urgent introduction to lean marketing and the magic of getting it right." -- Seth Godin, author, This is Marketing You may be familiar with the Silicon Valley expression about the iterative approach to software development, "We’re learning to fly the plane while we’re building it."… Meer
€ 213,71
Levertijd ± 8 werkdagen
Gratis verzonden
Gebonden EN15-04-20209780367468866
This book facilitates a systematic comprehension of internal workings of corporate governance in practice. Facets of this multidisciplinary, constantly evolving field are discussed and interrelationships among them are explained to provide insights on how certain precepts come into play for various… Meer
€ 306,98
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN20-10-20209780367469535
Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned, implemented and evaluated to achieve successful destination competitiveness… Meer
€ 251,60
Levertijd ± 11 werkdagen
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Gebonden EN09-11-20209780367471170
This book directly helps decision-makers and change agents in companies, NGOs, and government bodies become more proficient in transformative, collaborative change in realizing the SDGs. This practitioner’s handbook translates a systemic – and enlivening – approach to collaboration into day-to-day… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden

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