Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 239 van 12.283 resultaten
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Paperback EN31-10-20129781461353607
I am gratified that there is sufficient interest in the subject matter so as to support the offering of a second edition of this monograph. The of differential games dynamic interpretation and game theoretic foundation form a powerful and vital methodology for helping us study and understand… Meer
€ 120,99
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Paperback EN17-10-20129781461371045
Modern marketing techniques in industrialized countries cannot be implemented without segmentation of the potential market. Goods are no longer produced and sold without a significant consideration of customer needs combined with a recognition that these needs are heterogeneous… Meer
€ 336,99
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Gebonden EN27-11-20129781461451242
Over the past two decades, the face of the world consumer has truly changed. Goods are more available, information about these goods is more open and accessible, and the ability to buy these goods from any corner of the earth has become possible… Meer
€ 120,99
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Gebonden EN24-06-20159781498707107
Risk management in supply chain logistics has moved from being a nice-to-have to a necessity due to the number of variables that can cripple a business. Managing Supply Chain Risk: Integrating with Risk Management details the critical factors involved in managing supply chain risk… Meer
€ 153,15
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Gebonden EN20-07-20069781846282980
This book analyzes environmental supply chain management theory and practice, with contributions by a international experts. Coverage includes concepts and principles of green supply chain management; studies of practices and concerns in industries worldwide; tools for environmental supply chain… Meer
€ 120,99
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Paperback EN25-04-20139781475784879
Achieving the promise of e-business Two divergent approaches exist in purchasing and supply management organizations today, which give at least the perception of conflicting direction: 1. Some organizations, counseled by consultants and e-procurement software suppliers, but without a clear… Meer
€ 180,99
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Gebonden EN01-03-20139781466511873
The supply chain is a complex system of numerous, integrated stakeholders. These stakeholders are responsible for the transportation, storage, documentation, and handling of material goods and cargo. Each entity has its own unique relationship with and role within the chain—as well as its own unique… Meer
€ 252,65
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Gebonden EN28-03-20159781472433411
Around the world the focus is on the relationship between ethics and governance codes and how widely this should be interpreted. Sustainability has three main accepted dimensions: economic growth, social responsibility, and environmental protection… Meer
€ 252,65
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Gebonden EN02-06-20179781472456403
Global diversity and inclusion management practice is in a state of arrested development. Leaders and practitioners are caught in grooves which are no longer effective, if they ever were. In Dismantling Diversity Management , Dr. Jude Smith Rachele takes a big leap in propounding that businesses… Meer
€ 252,65
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Gebonden EN28-08-20239780192885203
The Strategist's Handbook is a collection of the best materials, insights, tools, and templates that comprise the core Strategy course taught in the undergraduate, MBA, Executive MBA, and Post-graduate Diploma programs at the Saïd Business School, University of Oxford. Meer
€ 107,81
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Paperback EN28-08-20239780192885289
The Strategist's Handbook is a collection of the best materials, insights, tools, and templates that comprise the core Strategy course taught in the undergraduate, MBA, Executive MBA, and Post-graduate Diploma programs at the Saïd Business School, University of Oxford. Meer
€ 41,95
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Gebonden EN02-07-20269780197808351
This book adopts a network perspective that conceptualizes organizational structure as a landscape of interconnected networks composed of actors' interactions and relationships.Drawing on empirical studies conducted across diverse organizational contexts, the book develops a unified theory and… Meer
€ 134,15
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Paperback EN17-08-20269780197808368
This book adopts a network perspective that conceptualizes organizational structure as a landscape of interconnected networks composed of actors' interactions and relationships.Drawing on empirical studies conducted across diverse organizational contexts, the book develops a unified theory and… Meer
€ 30,25
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Paperback EN26-04-20129780198072027
Sales Management is a composite textbook designed to meet the requirements of management students specializing in Marketing. Meer
€ 39,03
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Paperback EN22-11-20129780198074120
The second edition of Advertising Management has been revised to reflect the changes in the business environment and the industry since the first edition was published in 2006. Beginning with an overview of advertising and sales promotion management, the book discusses in detail brand building and… Meer
€ 47,81
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Paperback EN17-11-20059780199276950
This book provides an in-depth focus on new and emerging developments in marketing communication, including advertising, public relations, and sales promotions. Twenty-five of the most prominent contemporary marketing experts from the United States and Europe share their specialized knowledge and… Meer
€ 91,72
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Paperback EN11-02-20169780199328437
Social Media: Enduring Principles offers a comprehensive overview of topics in social media, from interpersonal communication to the role of social media in culture and society. It covers not only cultural issues like online identity and community, but also tackles more analytical topics like social… Meer
€ 112,18
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Gebonden EN06-09-20079780199229833
This book highlights the rewards of taking a step beyond global account management to create a Global Customer Management approach, integrating globally all aspects of the relationship between supplier and customer… Meer
€ 110,74
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Paperback EN11-09-20089780199237135
In recent years, public health marketing and mass media campaigns have begun using public health branding strategies to change health behaviour. This book argues for the importance of public health branding as a critical strategy in changing population behaviours, allowing lasting health outcome… Meer
€ 104,88
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Paperback EN03-10-20139780199752171
What happens to the nation when it is reconceived as a brand? How does nation branding change the terms of politics and culture in a globalized world? Branding the Nation offers a unique critical perspective on the power of brands to affect how we think about space, value and identity. Meer
€ 62,44
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