Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reserveer nu

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Street smart sales

Street smart sales zit boordevol verhalen, inspiratie, praktische tips en voorbeelden waarmee je een betere verkoper wordt.
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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 475 van 12.283 resultaten
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Gebonden EN01-06-20249783031510373
This open access book presents the latest findings of researchers from around the globe who presented their work at the 10th international conference of Strategic Innovative Marketing and Tourism (ICSIMAT) in 2023… Meer
€ 60,99
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Gebonden EN28-05-20249783031512407
The book offers a concise yet comprehensive introduction to supply chain analytics covering management, modeling, and technology perspectives. Designed to accompany the textbook “Global Supply Chain and Operations Management”, it addresses the topics of supply chain analytics in more depth… Meer
€ 120,99
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Gebonden EN06-02-20249783031503320
This comprehensive book reveals the intricate interplay between entrepreneurship, strategy, and marketing management in the context of sustainability. The book champions the green shift within businesses and organizations, equipping both companies and consumers with the knowledge needed to make… Meer
€ 132,99
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Gebonden EN18-09-20249783031682438
In today’s increasingly service-oriented global economy, the activities and transactions within and between supply chain members in the service sector have experienced substantial growth. This book addresses the unique challenges faced by service businesses and emphasizing the importance of service… Meer
€ 49,79
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Gebonden EN21-09-20249783031709760
This book offers a timely snapshot of cutting-edge research and practice in the field of logistics. It covers a range of cutting-edge topics relating to sustainability, digitalization and education, together with traditional ones, such as optimization of supply chain, production processes, storage… Meer
€ 264,99
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Gebonden EN11-03-20259783031808586
This book focuses on exploring the dynamics of brands and branding in relation to individual consumers and societal members’ behaviour. The term consumerism is often used in two different contexts which are: (1) the dynamics of consumption that delineate consumers and link them, and (2) the notion… Meer
€ 244,99
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Gebonden EN04-02-20259783031817496
This book provides fundamental knowledge of theories on the circular economy and circular supply chain management. It also discusses theories that have been developed or adopted in circular economy research… Meer
€ 240,99
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Gebonden EN21-01-20169783319250212
This fundamental guide on programmatic advertising explains in detail how automated, data-driven advertising really works in practice and how the right adoption leads to a competitive advantage for advertisers, agencies and media… Meer
€ 96,99
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Gebonden EN24-06-20169783319300924
This book highlights what it takes to be successful in identifying and executing environmental responsibility from an operational perspective. It provides cutting-edge research from globally recognized field experts… Meer
€ 240,99
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Gebonden EN12-10-20169783319338453
This book addresses the increased fragmentation and internationalization of production. It explores how concurrent business transformations in manufacturing and marketing impact global and developing economies, and how supply chain initiatives and information sharing impact overall organizational… Meer
€ 61,99
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Paperback EN10-09-20169783319364933
​Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice… Meer
€ 120,99
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Paperback EN23-08-20169783319366234
​This volume presents the most current theoretical advances in the fields of social marketing and public health communications. The volume is divided in two parts. Part 1 contains chapters pertaining to research and theory reflecting improvements and contributions to theories that help improving… Meer
€ 120,99
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Paperback EN22-10-20169783319366906
This volume includes the full proceedings from the 1997 Academy of Marketing Science (AMS) Annual Conference held in Coral Gables, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behaviour, global… Meer
€ 120,99
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Paperback EN06-10-20169783319367484
This book covers the entire spectrum of cultural and digital tourism and presents the latest findings, examples and cases, highlighting innovations for the tourism industry from both an academic and a practical point of view… Meer
€ 180,99
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Paperback EN17-09-20169783319377582
This book presents an overall picture of both B2B and B2C marketing strategies, concepts and tools, in the aeronautics sector. This is a significant update to an earlier book successfully published in the nineties which was released in Europe, China, and the USA… Meer
€ 90,99
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Paperback EN29-10-20169783319386911
This volume includes the full proceedings from the 1996 Multicultural Marketing Conference presented by the Academy of Marketing Science (AMS) and Old Dominion University in Virginia Beach, Virginia. The focus of the conference and the enclosed papers is on marketing to various ethnic groups in both… Meer
€ 180,99
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Gebonden EN26-07-20169783319391069
This book covers theory and practice of competency and incompetency training. ‘Incompetency training’ includes formal and informal instruction that consciously (purposively) or unconsciously imparts knowledge, attitudes, beliefs, and behavior (including procedures) that are useless, inaccurate… Meer
€ 120,99
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Gebonden EN05-07-20179783319520926
This book explores the basic traits of inter-organizational networks, examining the interplay between structure, dynamics, and performance from a governance perspective. The book assumes a novel theoretical angle based on the interpretation of networks as multiple systems, and advances the theory in… Meer
€ 74,19
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Gebonden EN03-08-20179783319526508
Bringing together theoretical and empirical studies from the Journal of Information Technology, this book provides a definitive guide to research discovered on the growing global sourcing phenomenon. Paying particular attention to Information Technology Outsourcing (ITO) and Business Process… Meer
€ 196,19
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Gebonden EN26-07-20179783319556239
This book reflects the research output of the Committee on the International Protection of Consumers of the International Law Association (ILA). The Committee was created in 2008, with a mandate to study the role of public and private law to protect consumers, review UN Guidelines, and to model… Meer
€ 180,99
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