Alex Osterwalders nieuwste boek 'Waarde Propositie Ontwerp' is gebaseerd op dezelfde concepten als zijn wereldwijde besteller 'Business Model Generation'.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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Innovative actIvItIes on the development of which Russia puts its hopes for the preservation and successful reconstruction of the former USSR applied science are based on three key factors: funding, infrastructure and management… Meer
This valuable volume reprints the most important and influential journal articles and papers on aviation management with an extensive introduction by the editor. The volume is designed to improve access to the journal literature for libraries expanding their collections and provide scholars with a… Meer
Despite the now widely recognized importance of intangible assets and intellectual capital, they still appear to be poorly understood by both academics and practitioners. Indeed, the necessity for adopting a fresh approach to their reporting, measurement and management is today generally clear and… Meer
Advancing new sense-making tools for organizational strategy, this book demonstrates how to deal with asymmetric threats and opportunities. It employs participatory methods and multiple sector strategies to shift strategic thinking into considering disorder complexity and chaos… Meer
Airline Choices for the Future: From Alliances to Mergers offers an up-to-date assessment of the industry as it stands today, delivering a comprehensive insight into how the world of airline alliances is changing, and how the merger phenomenon is likely to fit into the new scenario… Meer
Airlines willing to develop insight from foresight relating to the expected ’step phase changes’ will eventually improve their margins. However, the backward-looking airline, managed using old strategic levers and short-term metrics, will cease to exist, merge, shrink, become more dependent on… Meer
`A major contribution of this exciting book is the perspective of the subsidiary manager operating network.... With exceptional clarity of thought and writing, Julian Birkinshaw stakes out the ground as a major new thinker in the fields of international business and strategic management' - Alan… Meer
`[Most] importantly, the book incorporates multiple perspectives on learning - the psychological, sociological and the philosohical... provides a critical commentary on the state of the field in a nice, compact way which should enhance its value to scholars' - Organization Studies `A valuable… Meer
This textbook reveals the importance of creativity and innovation in today's organizations. It provides students with the principles and practices entailed in the new form of management associated with creative and innovative organizations… Meer
Fundamentals of Marketing Research covers all facets of marketing research including method, technique, and analysis at all levels. The methodological scope regarding research design, data collection techniques, and measurement is broad with three chapters devoted to the critical area of measurement… Meer
Different scenarios demand different plans, and this book helps you tailor your preparations to suit the challenges presented by a particular move or development and ensure that yours are indeed the best-laid business plans… Meer
Kick-Start Your Business uses practical, hands-on approach to putting your affairs in order, including: * essential tools to getting a business to work better * hundreds of ideas and examples to turn a business into a powerhouse * useful resources and contacts * proven worksheets to 'kick-start your… Meer
WINNER of the Chartered Management Institute's (CMI's) Mangement Book of the Year Awards 2017, JP Morgan's Best Summer Read 2018, and a #1 New York Times Bestseller! ‘Extraordinary’ JJ Abrams ‘Fascinating’ Arianna Huffington ‘Inspire creativity and change’ Richard Branson ‘One of my favourite… Meer
Een AI-book is niet een boek dat geschreven is door AI maar een boek dat verrijkt is met AI. Het maakt de inhoud van een boek interactief via WhatsApp, zodat je ermee kunt chatten. Zie het als een razend slimme assistent die het boek perfect begrijpt en er alles uit onthouden heeft. Jij kunt deze assistent alles vragen. Vraag bijvoorbeeld hoe je iets kunt toepassen op jouw persoonlijke situatie, om een korte samenvatting, of wat de belangrijkste inzichten zijn. AI-books zijn alleen te gebruiken via WhatsApp, je hoeft er geen aparte app voor te installeren.
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