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Usually, a country brand is not focused, resulting in unsuccessful place branding. It is possible to successfully raise your national identity to the level of an attractive brand. Building a country brand is an investment, with strong positive returns… Meer
In this distinctive and valuable contribution to understanding organisational change, different levels and types of analysis are drawn on and connected. This is achieved through an exploration of the conditions, processes and outcomes of change in the field of UK financial services. Meer
Social businesses and non-profit organizations act at the interface of markets and civil societies. Their executives are challenged by issues of social mission and economic rationale. This book presents a new concept of social businesses and a framework for the mission and strategy-related decision… Meer
Organisations are information intensive systems, operating in dynamic and competitive markets, structured around complex physical and political infrastructures. This book characterises the critical nature of these environments through strategies for business information technology management (BITM). Meer
Mobile Telecommunications in a High Speed World tells the story of 3G and higher-speed mobile communication technologies. Over ten years have passed since the first third-generation (3G) licences were awarded following debates about the merits of auctions versus 'beauty contests' then, nothing much… Meer
No professional is an island. Despite their capacity to monopolize and erect entry barriers in terms of either formal credentials or membership of certain organizations, professionalism is inextricably bound up with collective accomplishments on a day-to-day basis and the capacity to share all the… Meer
Rising energy prices and concerns about climate change are driving us towards a new kind of economy - a low-carbon economy. What will this low-carbon economy be like, and what does your business have to do to prosper in this new business environment?… Meer
There is a growing recognition of the increasing importance of ’local leadership’ practice within multi-unit service contexts, given the threat to costly land-based retail infrastructures from smart technologies… Meer
The ability of organisations to cyberconnect is becoming increasingly important for superior performance. Cyberconnecting: The Three Lenses of Diversity by Dr Priya E. Abraham explains how to establish connections across technological, cultural and social boundaries, mirrored in organisations… Meer
In Audit Effectiveness, Dr Kamil Omoteso examines how information technology is changing the landscape for the audit profession as IT tools and techniques continue to be developed for auditors in the pursuit of quality, efficiency and effectiveness… Meer
Scientific communication is challenging. The subject matter is complex and often requires a certain level of knowledge to understand it correctly; describing hazard ratios, interpreting Kaplan Meier curves and explaining confounding factors is different from talking about a new car or clothing… Meer
Strategy Journeys starts from the premise that strategic planning suffers from a bad press: it can be seen as complex, technical, remote from the day-to-day reality of an organisation, undertaken by an elite specialist executive group, producing threatening changes whose rationale is barely… Meer
Given the opportunity to describe Apple as a company in just a word or two, most would respond with adjectives like: Innovative . Design-conscious . Iconic . Some would probably even say: Secretive . But here's another: Soulful . Yes, Apple has a soul, and it is not alone in that respect… Meer
Having met Beverly Ingle and hearing her speak about design thinking, I was enlightened and enthused. With a depth of knowledge and obvious passion for the usage of design thinking, she has already helped many business people, myself included, inject greater creativity into problem solving to… Meer
Market-Oriented Product Innovation differs from most other titles, written either from a marketing or technical perspective, by giving a holistic view of the product innovation process. It has a product perspective, written from a managerial point of view, recognizing that product innovation, or new… Meer
Effective Management Control deals with a critical but relatively neglected and misunderstood aspect of organizational effectiveness: the process of controlling the behavior of people in organizations… Meer
“The trend is your friend”is a practical principle often used by business managers, who seek to forecast future sales, expenditures, and profitability in order to make production and other operational decisions… Meer
The pharmaceutical industry is one of today’s most dynamic and complex industries, involving commercialization of cutting-edge scientific research, a huge web of stakeholders (from investors to doctors), multi-stage supply chains, fierce competition in the race to market, and a challenging… Meer
Since the first DIISM conference, which took place 9 years ago, the world has seen drastic changes, including the transformation of manufacturing and engineering software, and the information and communication technologies deployed… Meer
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