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Terms such as the 'new competitive landscape', 'hypercompetition' and 'inherent instability and change' have been used over the past decade to describe the changing global competitive environment. Meer
Innovation is central to the success of technology companies. The CEOs of these companies must make a priority of ensuring that technical know how is effectively converted into value. Meer
This book explores the behavioral phenomenon that is intended to aid in the benefit of others, known as prosocial behavior. The author combines eight years of quantitative and qualitative research to explain and delineate the antecedents to prosocial leadership and align these findings into an understandable model for prosocial leadership development. Meer
Steenkamp introduces the global brand value chain and explains how brand equity factors into shareholder value. The book equips executives with techniques for developing strategy, organizing execution, and measuring results so that your brand will prosper globally. Meer
Market-Oriented Product Innovation differs from most other titles, written either from a marketing or technical perspective, by giving a holistic view of the product innovation process. Meer
In this book, leading authors explore ways in which organizations can develop their ability to manage the future.
An exploration of the ways in which organizations can develop their ability to manage the future. Meer
In this book, leading authors explore ways in which organizations can develop their ability to manage the future.
An exploration of the ways in which organizations can develop their ability to manage the future. Meer
The internet has changed the way consumers interact with companies. Businesses must maintain good levels of customer service in a digital world where old strategies may no longer suffice. Meer
This book brings together non western, indigenous and eastern perspectives on leadership. Leadership theory has for too long been the exclusive domain of western academics developing leadership theories from the perspective of western institutions. Meer
Green business is here. It is a multi billion business with enormous growth potential, driven by megatrends such as demographic change, climate change and urbanization. Meer
As one of the world's largest economies China is facing many unique management challenges in the wake of the financial crisis. The future presents many opportunities for growth and commerce but new management skills must be developed to cope with these issues. Meer
Why do some companies succeed better than others? It is well known that there are many variables such which may impact a company's performance. The authors present their new model for Market Proactiveness which shows organizations how to anticipate change and respond to it before they are forced to do so, and improve their overall performance. Meer
Drawing on the author's recent and ongoing research this book explores how to build the organizational capability to realise the strategic potential of information technology. Meer
This book considers the new business environment of modern-day Africa, addressing how management styles must adapt to societal changes across the continent. Meer
A unique method of goal setting from the founder of ClassPass that will help you hone in on your feelings, screen out unnecessary distractions, and live a successful and fulfilling life based on your deepest desires. Meer
Bestselling author and renowned innovation expert Simone Ahuja reveals the secret to winning in a 'disrupt or be disrupted' market: innovate from within. Meer
Learn how to adopt ten easy-to-follow customer experience guidelines that integrate emerging technologies with effective strategies to combat disconnected processes, silo mentalities, and a lack of buyer perspective, to keep up with the demands of the customer of the future. Meer
The authors argue that the best strategic approach for a company or organization is to regard customer loyalty as a continuing response to changes in society and that this perspective is often neglected in favour of shorter term considerations. Meer
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