Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
16,50

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Harro Willemsen
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TOP 5 Reclame en verkoop

Sales, Oprecht & ontspannen
Klaas Kroezen
Sales, Oprecht & ontspannen
32,50
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1
Salestech
Hanneke Vogels
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29,95
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2
Sales vanuit je Hart
Richard van Kray
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22,99
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3
LEVEL 3 IN SALES (editie '24-'26)
Wessel Berkman
LEVEL 3 IN SALES (editie '24-'26)
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SALES. Oprecht & ontspannen
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SALES. Oprecht & ontspannen
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Verwacht op 22-10-2026
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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Rubriek: Reclame en verkoop

Paperback Engels20079780273712787 3-4-2007
Do you know what holds you back more than anything else? Ian Cooper believes the answer is simple: we are all held back by our failure to ask for what we want.  Meer
€ 17,74
Levertijd ongeveer 9 werkdagen
Paperback Engels20129780273757399 15-11-2012
‘The main part of intellectual education is not the acquisition of facts but learning how to make facts live.’ Oliver Wendell Holmes   Become a specialist in shopper marketing Fundamentals of Retailing and Shopper Marketing is an ideal companion text whether you are in marketing, in manufacturing, work for an advertising agency or if you work in retail.  Meer
€ 99,34
Levertijd ongeveer 9 werkdagen | Gratis verzonden
paperback Engels19979780333659090 14-11-1997
Branding is currently one of the most exciting subjects around; business people everywhere are waking up to the fact that brands are a huge source of value.  Meer
€ 61,99
Levertijd ongeveer 9 werkdagen | Gratis verzonden
Gebonden Engels20129780470971284 6-1-2012
Customer survey studies deals with customers, consumers and user satisfaction from a product or service. In practice, many of the customer surveys conducted by business and industry are analyzed in a very simple way, without using models or statistical methods.  Meer
€ 128,72
Levertijd ongeveer 16 werkdagen | Gratis verzonden
Gebonden Engels20079780470068342 17-4-2007
Praise for stop acting like a seller and Start Thinking Like a Buyer "Stop Acting Like a Seller and Start Thinking Like a Buyer is a book that teaches you emphatically that 'words matter.  Meer
€ 27,79
Levertijd ongeveer 8 werkdagen | Gratis verzonden
Gebonden Engels20149780415814195 9-1-2014
In an increasingly competitive global market, winemakers are seeking to increase their sales and wine regions to attract tourists. To achieve these aims, there is a trend towards linking wine marketing with identity.  Meer
€ 206,64
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels19989780471642329 9-3-1998
€ 42,56
Levertijd ongeveer 16 werkdagen | Gratis verzonden
Gebonden Engels20069780471973188 22-9-2006
€ 36,83
Levertijd ongeveer 9 werkdagen | Gratis verzonden
Gebonden Engels20149780415535229 8-12-2014
Advertising: Critical Approaches explores a broad range of critical theories and perspectives to shed new light on the organisation, workings and effects of the advertising industry today.  Meer
€ 187,37
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20089780415776400 18-11-2008
The literature of marketplace behaviour, long dominated by economic and psychological discourse, has matured in the last decade to reveal the vast expanse of consumption activity not adequately addressed – in either theoretical or empirical perspective - by the discipline's favoured approaches.  Meer
€ 250,71
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Paperback Engels20079780415439688 15-3-2007
Imagination is a word that is widely used by marketing practitioners but rarely examined by marketing academics. This neglect is largely due to the imagination's 'artistic' connotations, which run counter to the 'scientific' mindset that dominates marketing scholarship.  Meer
€ 64,15
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Paperback Engels20139780415667333 14-3-2013
This accessible book introduces students to the theories, concepts and skills required to promote an event successfully. To promote an event effectively it is essential to understand marketing, but it is also important to recognise that it is not just consumers who are the audience: other publics who may not necessarily attend can have a fundamental effect on the success of an event as well.  Meer
€ 71,23
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Paperback Engels20139780415638104 17-6-2013
Responding to the newly-emerging trend of organisations hiring journalists to create content on their behalf, Brand Journalism is the first comprehensive, practical guide to this hybrid form of traditional journalism, marketing and public relations.  Meer
€ 68,37
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20119780415669368 5-7-2011
Anti-consumerism has become a conspicuous part of contemporary activism and popular culture, from ‘culture jams’ and actions against Esso and Starbucks, through the downshifting and voluntary simplicity movements, the rise of ethical consumption and organic and the high profile of films and books like Supersize Me!  Meer
€ 191,95
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Paperback Engels20069780415339452 15-5-2006
Performing Consumers is an exploration of the way in which brands insinuate themselves into the lives of ordinary people who encounter them at branded superstores.  Meer
€ 53,86
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20089780415458160 8-7-2008
Fully updated and revised to include the latest case studies and examples from a broad range of industry sectors, this second edition of Strategic Marketing: An Introduction is a concise, thorough and enlightening textbook that demonstrates how organizations can cope with a myriad of demands by better understanding themselves, their products or services, and the world around them.  Meer
€ 251,88
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20099780566088124 19-6-2009
Food and agribusiness is one of the fastest changing global markets; change that is driven by technology, developments in manufacturing and supply, and a growing consumer engagement.  Meer
€ 187,37
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20149780521195676 30-1-2014
In 2004, Robert F. Lusch and Stephen L. Vargo published their groundbreaking article on the evolution of marketing theory and practice toward 'service-dominant (S-D) logic', describing the shift from a product-centred view of markets to a service-led model.  Meer
€ 111,17
Levertijd ongeveer 9 werkdagen | Gratis verzonden
Gebonden Engels20149780415507912 22-8-2014
In A History of Global Consumption: 1500 – 1800, Ina Baghdiantz McCabe examines the history of consumption throughout the early modern period using a combination of chronological and thematic discussion, taking a comprehensive and wide-reaching view of a subject that has long been on the historical agenda.  Meer
€ 201,71
Levertijd ongeveer 11 werkdagen | Gratis verzonden
Gebonden Engels20159780415637886 25-6-2015
Without a doubt, sponsorship is one of the most powerful promotional tools we have in the business of brand creation, brand recognition, and ultimately increasing sales.  Meer
€ 230,38
Levertijd ongeveer 11 werkdagen | Gratis verzonden

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