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A thorough introduction to marketing channels that demystifies how they're organized and coordinated, while also highlighting the importance of knowing your end-customer inside and out. Written by a leading expert in the field, this new textbook will be an invaluable resource for undergraduates, MBA… Meer
This Element relates the dynamic capabilities framework to many important concepts from the business and economics literature, demonstrating how the framework applies to today's business challenges. It also offers the capabilities perspective on a theory of the firm… Meer
This Element discussestraditional business management, which was the machinery of control for industrial organizations. The aim was the stability and predictability of the financial sector. But control brought increasing costs. These failures weakened firms and lowered economic productivity. Meer
Explores the complexities of supply chain management, addressing fundamental trade-offs, economic causes, and strategic implications. Biçer presents a novel framework with four effective strategies and details the digital transformation of supply chains, making this an essential read for… Meer
Tackles the challenge of translating global sustainability goals into local action. Through concepts of myth, metaphor and narrative, the authors offers a framework for understanding sustainability as a productive fiction that fosters environmental awareness, appreciation, and long-term planning… Meer
This Element develops a theory of institutional acceleration to explain the transformation to a digital economy through a cluster of frontier technologies: artificial intelligence, blockchain, quantum computing, cryptography, and low-earth orbit infrastructure… Meer
The first book to take hype seriously, showing how technological promises drive innovation and shape markets. Accessible and engaging, this is essential reading for students and scholars across management, innovation, entrepreneurship, and science and technology studies… Meer
An authoritative examination of China's economic landscape: productivity dynamics, innovation, demographics, real estate, trade, RMB, regulations, and the drive for common prosperity. Experts offer their insights, making this volume essential for those seeking to understand the forces shaping… Meer
This Element sets out a theory of price determination in capitalist economies that is consistent with the presumptions of evolutionary analysis. The resulting theory deviates substantively in terms of both construction and implications from neoclassical price theory with its closed-system ontology… Meer
A rigorous yet accessible approach to organisational change, this textbook equips both students and practitioners with multiple ways to understand and navigate transformation. Blending theory with practice, it is an essential resource for anyone supporting organisational development in today's… Meer
A rigorous yet accessible approach to organisational change, this textbook equips both students and practitioners with multiple ways to understand and navigate transformation. Blending theory with practice, it is an essential resource for anyone supporting organisational development in today's… Meer
This Element outlines the foundational concepts and key applications of humanistic management and leadership. It focuses on the key concepts of protecting dignity and promoting well-being. It provides a humanistically grounded, scientifically backed paradigm for better organizing at the level of… Meer
Targets the general public and public policy-makers interested in better understanding the mechanisms of a zero-carbon economic transformation, and what works and doesn't work in climate policy. It offers an accessible coverage of how green innovation causes economic development, but risks creating… Meer
Reveals the unique innovation model and management practices of leading Chinese technology company, Tencent. A compelling resource for readers interested in technology, innovation, Chinese economy, and emerging markets MNEs, as well as students, academia, business leaders, and policymakers exploring… Meer
Mastering Mobile Learning Design offers practical guidance for creating mobile learning that's clear, engaging, and designed for the way people actually learn. Meer
Mastering Mobile Learning Design offers practical guidance for creating mobile learning that's clear, engaging, and designed for the way people actually learn. Meer
This shortform book presents key peer-reviewed research selected by expert series editors and contextualised by new analysis from each author on the subject of knowledge management in industrial history. Meer
Building upon ample evidences about the role of non-technological aspects of Industry 4.0 implementation in organizations, this book addresses these ever-important non-technological aspects. Meer
The new 3rd edition of Nael Bunni’s Risk and Insurance in Construction, now co-authored with Lydia Bunni, explains the need for insurance in construction and engineering projects and why it must be incorporated into the Conditions of Contract for such projects. Meer
This book offers a holistic view of some of the key questions in M&As in the biotechnology and pharmaceutical industries whilst attempting to bridge the gap between theory and practice. Meer
Een AI-book is niet een boek dat geschreven is door AI maar een boek dat verrijkt is met AI. Het maakt de inhoud van een boek interactief via WhatsApp, zodat je ermee kunt chatten. Zie het als een razend slimme assistent die het boek perfect begrijpt en er alles uit onthouden heeft. Jij kunt deze assistent alles vragen. Vraag bijvoorbeeld hoe je iets kunt toepassen op jouw persoonlijke situatie, om een korte samenvatting, of wat de belangrijkste inzichten zijn. AI-books zijn alleen te gebruiken via WhatsApp, je hoeft er geen aparte app voor te installeren.
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