Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Rubriek: Reclame en verkoop

Paperback EN09-08-20239783031385438
This is an open access book. FACTUM Conference proceedings are the output of one of the few academic events of its nature happening globally, researching fashion communication from different angles and perspectives… Meer
€ 48,99
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN08-09-20239783031393587
Environment and social responsibility are paramount for any modern business strategy, and the field of marketing is adapting itself to the new focus on sustainability. The study of the interface between consumers, society, and marketing is crucial for understanding the complex interactions between… Meer
€ 144,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN12-11-20249783031709616
This book is devoted to systematization of experience and identification of prospects for sustainable cooperation to create “green” supply chains based on environmentally friendly technologies and responsible innovations… Meer
€ 192,99
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN16-02-20249783031498763
It is now widely recognized that the emotional dimension of products and services is a critical success factor in many sectors. Generating products with significant emotional features is a complex challenge, as professionals responsible for designing and developing new products should be able to… Meer
€ 96,99
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN18-08-20269783032255099
This work invites readers to rediscover marketing as a space for authenticity, empathy, and purpose. In a business world driven by speed, automation, and superficial metrics, Andreea Orîndaru calls for a return to what truly connects us—our shared humanity… Meer
€ 61,99
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN24-01-20189783319710136
This book presents a multidimensional approach by providing a state of the art on EIS ecosystems, as well as structural and changing dynamics and its impact on citizens’ quality of life. It provides a set of international benchmarking case studies on good practices and initiatives aimed at creating… Meer
€ 120,99
Levertijd ± 9 werkdagen
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Gebonden EN06-04-20189783319719849
Providing a critical insight into the growth of the secondhand luxury and vintage fashion industry, this book offers a compendium of business developments from across the globe, including examples from Europe, the Middle East and Asia… Meer
€ 208,39
Levertijd ± 9 werkdagen
Gratis verzonden
Gebonden EN12-04-20189783319779430
This is the first scholarly book dedicated to reading the work of contemporary filmmakers and their impact on modern marketing and advertising. Drawing from consumer culture theory, film and media studies, the author presents an expansive analysis of a range of renowned filmmakers who have… Meer
€ 159,59
Levertijd ± 9 werkdagen
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Gebonden EN27-04-20189783319785523
This book examines and analyzes tourism consumption and tourist experiences, employing a systematic and case study-driven perspective. Covering approaches with a wider geographical background, it considers issues like tourism place experience and co-creation, as well as the behavior of tourists on… Meer
€ 180,99
Levertijd ± 9 werkdagen
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Paperback EN28-03-20199783319796345
This book introduces readers to the concept and implementation of positioning techniques in the context of the wine industry. Featuring 30 case studies on brands and wine regions around the world - all based on the same principles - it presents a successful, cutting-edge strategy for the marketing… Meer
€ 69,39
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN31-03-20189783319797212
This fundamental guide on programmatic advertising explains in detail how automated, data-driven advertising really works in practice and how the right adoption leads to a competitive advantage for advertisers, agencies and media… Meer
€ 72,99
Levertijd ± 9 werkdagen
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Paperback EN26-05-20189783319797922
This book lays the foundations for quality modeling and analysis in the context of supply chains through a synthesis of the economics, operations management, as well as operations research/management science literature on quality… Meer
€ 120,99
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Paperback EN24-04-20189783319799872
This book contains the full proceedings of the 2015 Academy of Marketing Science Annual Conference held in Denver, Colorado. Marketing has become ubiquitous: it doesn’t matter who you are, where you are or what you are doing, you cannot escape it… Meer
€ 240,99
Levertijd ± 9 werkdagen
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Paperback EN22-04-20189783319814124
This casebook provides students and academics in business management and marketing with a collection of case studies on services marketing and service operations in emerging economies. It explores current issues and practices in Asia, across different areas, countries, commercial and non-commercial… Meer
€ 84,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN12-06-20189783319817194
This book highlights the multi-faceted nature of corporate social responsibility and the need for greater engagement across academia to help develop the mechanisms needed to encourage socially responsible approaches across the board… Meer
€ 180,99
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Paperback EN11-07-20189783319825366
This book deals broadly with tourism planning and development from the perspective of Croatia, a major Adriatic tourism destination which is fast becoming one of the most popular vacation spots in the European Union… Meer
€ 171,79
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Paperback EN16-06-20189783319826608
This book explores the impact of design science and design thinking on tourism planning, gathering contributions from leading authorities in the field of tourism research and providing a comprehensive and interconnected panorama of cutting-edge results that influence the current and future design of… Meer
€ 264,99
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Paperback EN09-09-20189783319833279
This volume includes the full proceedings from the 2016 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida, entitled Creating Marketing Magic and Innovative Future Marketing Trends . The marketing environment continues to be dynamic… Meer
€ 360,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN07-07-20189783319842981
This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World . The focus of the conference and the enclosed papers is on marketing thought and practices… Meer
€ 240,99
Levertijd ± 9 werkdagen
Gratis verzonden
Paperback EN18-07-20189783319845449
In the light of a rapidly changing media industry with new technologies, actors and advertising models, and the critical role of media in society, this volume highlights the meaning of different values in media companies and media managers’ decisions… Meer
€ 156,99
Levertijd ± 9 werkdagen
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