Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Rubriek: Reclame en verkoop

Gebonden EN28-07-20079780754670544
Global trends in policy and technology related fields are rapidly reshaping the port industry worldwide. International in scope, this volume provides multidisciplinary insights into the role port cities adopt in dealing with global supply chains… Meer
€ 251,60
Levertijd ± 11 werkdagen
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Gebonden EN09-06-19979780789000392
Since the sudden opening of the markets in Central and Eastern Europe (CEE) in 1989, there has been a growing need to investigate the fundamental changes occurring in the countries’marketing environment, the lucrative market opportunities created by the changes, and the inscrutable marketing… Meer
€ 251,60
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Paperback EN06-03-19979780789002099
Here is a comprehensive guide for training a workforce in Total Quality Management (TQM). An ideal resource for trainers, Total Quality Management Implementation contains a complete presentation of all relevant aspects of TQM… Meer
€ 104,44
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Paperback EN06-04-20009780789002587
Learn how to strategically execute public relations assignments! In Using Public Relations Strategies to Promote Your Nonprofit Organization, you will explore an easy-to-follow explanation on why nonprofit groups must take a more business-like approach in their communications… Meer
€ 85,49
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Paperback EN17-07-20029780789014757
Build the skills needed to compete in the highly competitive global business environment!This incisive book is a comprehensive introduction to contemporary multinational strategic leadership and management… Meer
€ 104,44
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Gebonden EN30-06-19989780792381457
Do we need a new car or a new refrigerator every ten years? What happens to our PC which is exchanged for a new model every three years? Why do our shoes last only a year or so, while those of our great grandfather served for a genera­ tion?… Meer
€ 120,99
Levertijd ± 9 werkdagen
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Gebonden EN12-03-20039780849314520
Electronic bill presentment and payment (EBPP) is revolutionizing the billing process by offering online and real time presentment of bill content and payment choices. EBPP is the easy way of viewing billing status, remittance items, and presenting balances using a universal browser from any… Meer
€ 251,60
Levertijd ± 8 werkdagen
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Paperback EN01-12-19979780851423654
If your organisation wants to tap into the wealth and influence of the rich and powerful, you need to know as much about them as possible. Prospect research, already used by fund-raisers with considerable success in the USA to target key people, can make all the difference to the success or failure… Meer
€ 68,01
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Paperback EN09-01-20239781032005447
The last twenty years have witnessed an astonishing transformation: the fight against corruption has grown from a handful of local undertakings into a truly global effort. Law occupies a central role in that effort and this timely book assesses the challenges faced in using law as it too morphs from… Meer
€ 65,10
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Gebonden EN10-11-20229781032012339
This edited book presents a comprehensive, research-led coverage of the progressive ways public relations (PR) and social media is utilised today. It offers innovative research approaches to explore PR and social media initiatives, and in so doing, provides guidance on how to direct PR communication… Meer
€ 213,71
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Paperback EN09-01-20239781032019994
Accounting education ought to prepare future professionals to enter a principles-based, rules-oriented field of activity wherein technical knowledge of accounting standards (principles, rules and decision procedures) and ethical awareness (the capacity to discern moral issues and resolve ethical… Meer
€ 65,10
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Gebonden EN05-09-20229781032023199
Affect in Organization and Management asks how affect theory understands everyday working lives through embodied, social and political practice. Discussing a range of dimensions and perspectives on affect, the book considers how subjects are formed through their connections with others, both human… Meer
€ 100,06
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Gebonden EN17-09-20219781032030425
The Fourth Industrial Revolution, also known as Industry 4.0, refers to the industrial paradigm bringing together the digital and physical worlds through the cyber-physical Systems, enhanced by the Internet of Things aimed to increase the effectiveness of human-machine cooperation (HMC)… Meer
€ 251,60
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Paperback EN31-05-20239781032043876
This book focuses on the Base of the Pyramid (BOP) in Latin America and examines the role of the markets in serving low-income populations as consumers, distributors, and entrepreneurs. Deep inequalities, violence, and urbanisation characterise the region… Meer
€ 69,47
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Paperback EN09-01-20239781032046099
Today, managers, politicians, educators, and healthcare providers are highly skilled technicians who navigate modern systems. However, followers seek more than know-how; they desire moral leadership. Even leaders equipped with skills must make difficult ethical choices… Meer
€ 31,58
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Gebonden EN03-03-20229781032050928
The forces of volatility, uncertainty, complexity and ambiguity (VUCA) in today’s world are shaping businesses and calling into question the wisdom of existing business models. VUCA challenges businesses to digitalize and transform in ways they had not contemplated before… Meer
€ 251,60
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Paperback EN09-01-20239781032051888
This book addresses current practices related to sustainable development, its challenges and the future. People belonging to different genders regardless of their age, social class and education should be equal as citizens and individuals, and identical in their rights and responsibilities… Meer
€ 65,10
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Gebonden EN27-04-20239781032059907
Information is very important for businesses. Businesses that use information correctly are successful while those that don’t, decline. Social media is an important source of data. This data brings us to social media analytics. Surveys are no longer the only way to hear the voice of consumers… Meer
€ 251,60
Levertijd ± 8 werkdagen
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Gebonden EN20-12-20219781032075211
It has taken platforms only twenty years to become digital economy hubs. They have changed markets, enterprises, and society. They have expedited communication, collaboration, and trade for consumers, winning their attention and collecting their data… Meer
€ 251,60
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Paperback EN30-06-20219781032083568
There is an urgent need to understand how private and public organisations can play a role in promoting human values such as fairness, dignity, respect and care. Globalisation, technological advance and climate change are changing work, organisations and systems in ways which foster inequality… Meer
€ 69,47
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