Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Rubriek: Reclame en verkoop

Gebonden EN01-09-20169781138178199
This comprehensive book is designed to serve as a primary text for the Advertising Management course that follows the more general Principles of Advertising course. It can stand alone, or, for instructors who prefer a case-based approach, it can be adopted together with "Cases in Advertising… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN26-04-20179781138183308
The tourist experience is multi-faceted and dynamic, as tourists engage with its formation and creation. The tourists then become vital in creating value for themselves together with the service provider… Meer
€ 257,76
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN15-07-20169781138203006
Music, Movies, Meanings, and Markets focuses on macromarketing-related aspects of film music in general and on the cinemusical role of ambi-diegetic jazz in particular. The book examines other work on music in motion pictures which has dealt primarily with the traditional distinction between… Meer
€ 91,32
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN30-07-20169781138219281
Alexander Schieffer and Ronnie Lessem introduce a groundbreaking development framework and process to address the most burning issues that humanity faces. While conventional top-down, outside-in development has reached a cul-de-sac, a new, integral form of development is emerging around the world… Meer
€ 82,58
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN10-11-20169781138224537
This book sheds light on the consumption of spiritual products, services, experiences, and places through state-of-the-art studies by leading and emerging scholars in interpretive consumer research, marketing, sociology, anthropology, cultural, and religious studies… Meer
€ 91,32
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN08-05-20199781138240421
Social values are central to people’s lives, guiding behaviors, and judgments, and defining who we are. This book advances understanding of consumer social values and their roles in the global marketplace by refining and directing existing knowledge of consumer behaviors… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN26-08-20169781138246287
The original Bid Manager's Handbook continues to provide an invaluable resource in the battle to win new business. Winning significant business on the right terms is an increasingly complex, challenging and time-consuming task, and a successful bid is a vital part of any business offering its… Meer
€ 85,49
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN09-09-20169781138247161
Situated at the crossroads of visual culture and consumerism, this essay collection examines visual merchandising as both a business and an art. It seeks to challenge that scholarly ambivalence that often celebrates the spectacle but denies the agenda of consumerism… Meer
€ 86,95
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN27-02-20179781138256125
Supply chain performance will be a key indicator of overall corporate success into the next century. This book, edited by logistics and supply chain expert John Gattorna, and with international contributions, presents unpublished material on next generation thinking about the management of the… Meer
€ 91,32
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN25-11-20169781138261341
The leading academic authorities contributing to this book have been involved in major studies carried out for international organisations, individual governments, and national trades' union organisations; in Vulnerable Workers they consider the growth of job insecurity, the prevalence of flexible… Meer
€ 85,49
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN18-07-20179781138293663
This book presents a critical understanding of Indian business situated as an encounter between indigeneity and Western modernity by exploring notions and practices of responsibility. It brings the paradoxical nature of Indian businesses to the fore: though they have a rich history of philanthropic… Meer
€ 257,76
Levertijd ± 11 werkdagen
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Gebonden EN02-10-20179781138296985
Americans tend to believe that their country is very different from Europe. Yet over the past half century they have imported and embraced the most transformative social idea of modern Scandinavia: egalitarianism… Meer
€ 251,60
Levertijd ± 11 werkdagen
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Gebonden EN18-09-20189781138320277
Published in 1998, this work brings together 17 individual papers written by academics, practioners and consultants who have dealt with human resource issues in various contexts and developing countries… Meer
€ 213,71
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN29-08-20189781138323155
Marketers have recently witnessed an explosion of technology-based innovation that has profoundly affected their management and strategy. This technology can be a gift – enabling them to get closer to their customers and their needs – or a poisoned chalice, should they fail to keep up with… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN21-05-20199781138323247
The key to success and reaching peak performance is integrating three processes to optimize business through the use of human performance improvement tools, lean thinking, operational excellence, along with a strong organizational culture as the underpinning… Meer
€ 213,71
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN25-05-20219781138331525
New advances in neuroscience promise innovations in national security, especially in the areas of law enforcement, intelligence collection, and armed conflict. But ethical questions emerge about how we can, and should, use these innovations… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN31-08-20189781138334755
As the appetite for leisure travel and events continues to grow at an exponential rate, the impact on the environment and local communities is becoming an increasing concern, not least by the users of the services… Meer
€ 257,76
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN15-11-20189781138350854
Indigenous, ethnic and rural peoples throughout the world struggle to effectively deal with the challenges triggered by outside economic and social intervention. This book presents business methods in a manner that reflects the needs, desires and priorities of indigenous peoples and provides the… Meer
€ 257,76
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN30-10-20189781138362703
The Game Changer powerfully demonstrates how some organisations in business and sport have done more than raise their performance; they have also changed the rules of the game or the game itself within their industry… Meer
€ 251,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN05-06-20199781138364431
First published in 1997, this volume contributes to the knowledge for the trade of vegetables, fruits and tubers (so-called horticultural commodities). As African policy makers try to keep pace with new developments in private food trade, they require knowledge of the structures of private trade… Meer
€ 183,12
Levertijd ± 11 werkdagen
Gratis verzonden

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