Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Rubriek: Reclame en verkoop

Gebonden EN31-03-20259781032782614
Corporate governance has become increasingly central to corporate reporting and management as businesses face growing pressure to address their responsibilities in sustainability and corporate accountability… Meer
€ 304,60
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN12-02-20259781032782683
Providing a practical and accessible introduction to a complex yet essential area, Business Sustainability Framework enables readers to integrate and report on sustainability from business and accounting perspectives… Meer
€ 249,65
Levertijd ± 11 werkdagen
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Paperback EN16-12-20249781032784595
Health and Safety: Risk Management is the clearest and most comprehensive book on risk management available today. This newly revised sixth edition takes into account new developments in legislation, standards and good practice… Meer
€ 105,08
Levertijd ± 11 werkdagen
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Gebonden EN06-05-20259781032788548
This book confronts and analyses how competition law in its present form is unable to deal with the new advances in digital technology that have made tech giants not subject to national jurisdictions as they straddle the world, with a particular focus on Japan, China, UK, EU and USA… Meer
€ 255,76
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Gebonden EN04-11-20249781032795676
Green Innovation in Central and Eastern Europe aims to explore the crucial role of green innovation in guiding organisations towards sustainable development amidst contemporary environmental challenges… Meer
€ 255,76
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Gebonden EN24-07-20259781032798110
This book discusses the transformative potential of quantum computing in reshaping the landscape of supply chain management. It bridges the gap between these two dynamic fields, offering a comprehensive guide to the application of quantum principles in supply chain operations… Meer
€ 249,65
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Paperback EN16-11-20169781138271982
Territorial Development and Action Research examines the role of action research within fields such as territorial development and innovation. Most researchers analyse these fields from the outside, developing a theoretical understanding of what should be done, but not of how to do it… Meer
€ 84,84
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Paperback EN30-11-20169781138281639
Corporate Social Responsibility (CSR) has increasingly been promoted as an important mechanism for furthering economic and social development goals in developing countries. In such an optimistic climate, questions arise as to whether CSR can bear the weight of the increasing expectations being… Meer
€ 79,05
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Paperback EN21-04-20179781138281813
It’s no secret: marketing punches below its weight in the Boardroom. CEOs and other board members perceive that marketers lack commercial credibility when compared to their peers. Marketing in the Boardroom helps marketers to be more commercially credible and thereby more successful in the… Meer
€ 64,60
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Paperback EN30-11-20169781138288676
Corporate security is a form of regulation that involves centralized management of access control, physical security, personnel security, and information security inside an organization. For all the research on public policing, national security, and private contract security in sociology… Meer
€ 79,05
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Gebonden EN18-07-20179781138293663
This book presents a critical understanding of Indian business situated as an encounter between indigeneity and Western modernity by exploring notions and practices of responsibility. It brings the paradoxical nature of Indian businesses to the fore: though they have a rich history of philanthropic… Meer
€ 255,76
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Paperback EN14-05-20199781138295742
New Directions in the Sociology of Human Rights is a contribution to both sociology and to human rights research, particularly where these are directed towards challenging power relations and inequalities in contemporary societies… Meer
€ 74,72
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Gebonden EN14-08-20189781138313224
The internet was envisaged as a decentralised global network, but in the past 25 years it has come to be controlled by a few, very powerful, centralised companies. Blockchain is a technological paradigm shift that allows secure, reliable, and direct information transfer between individuals… Meer
€ 249,65
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Gebonden EN23-09-20209781138331822
Marketing communication is a dynamic industry, which continues to change and adapt to new technologies, media consumption patterns and communication interfaces between marketers and their target markets… Meer
€ 249,65
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Gebonden EN23-07-20199781138337213
This book explores corporate environmental discourse by examining a sample of corporate environmental reports through the lens of environmental philosophy. Findings include the predominant use of a dualistic approach towards nature, which highlights the perceived ‘separateness’ of companies from the… Meer
€ 255,76
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Gebonden EN29-04-20199781138337275
Ethical Branding and Marketing: Cases and Lessons provides current perspectives on fascinating global cases focusing on the specific combination of the two fields of "ethics" and "branding," on their relationship, and on how that joint perspective shapes brands, companies, business strategies, and… Meer
€ 255,76
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Gebonden EN08-10-20199781138346253
Crises come in many shapes and sizes, including media blunders, social media activism, extortion, product tampering, security issues, natural disasters, accidents, and negligence – just to name a few… Meer
€ 249,65
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Paperback EN16-11-20189781138388345
Giving Voice to Values as a Professional Physician provides students with the theoretical background and practical applications for acting on their values in situations of ethical conflict. It is the first medical ethics book that utilizes the Giving Voice to Values methodology to instruct students… Meer
€ 63,15
Levertijd ± 11 werkdagen
Gratis verzonden
Gebonden EN29-06-20179781138440852
Many marketing researchers, companies and business schools need to use statistical procedures and accurately interpret the result, that's why the SAS Enterprise Guide software, which uses a user-friendly drag-and-drop menu to extract statistical information, is so popular… Meer
€ 304,60
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Gebonden EN16-04-20189781138464223
Explanations of theory, lists of rules, and discussions of procedure are the basis of learning the lean Six Sigma, however without a visceral understanding of the application of this powerful system in various circumstances the knowledge remains, at best, conjecture… Meer
€ 304,60
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