Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Praktisch sales- en accountmanagement 4e editie
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44,95
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Reserveer nu

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Street smart sales

Street smart sales zit boordevol verhalen, inspiratie, praktische tips en voorbeelden waarmee je een betere verkoper wordt.
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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 479 van 12.464 resultaten
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Paperback EN24-06-20249781032837314
The way organizations manage entrepreneurship has changed dramatically over the past decade. Today, organizations take account of economic issues, but they also adopt a broader perspective of their purpose including social and environmental issues (i.e. sustainability)… Meer
€ 58,05
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Paperback EN24-06-20249781032837581
Every business manager needs intelligence to find suppliers, mobilize capital, win customers and fend off rivals. Obtaining this is often an unplanned, instinctive process. The manager who has a conscious, systematic approach to acquiring intelligence will be better placed to recognize and seize… Meer
€ 63,90
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Paperback EN24-06-20249781032838748
The world struggles with increasing threats to global sustainability, caused by population growth, overuse of fresh water resources, depletion of biodiversity, and reliance on non-renewable energy sources… Meer
€ 58,05
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Paperback EN12-06-20259781032844565
Customer Relationship Management in the Digital Age charts the concepts, strategies, benefits and technologies of CRM in an evolving and increasingly digital business landscape. It empowers readers with the skills to use CRM to forge enduring customer connections, optimize experiences and drive… Meer
€ 94,63
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Gebonden EN28-03-20259781032846071
FinTech and Financial Inclusion is a comprehensive edited volume exploring the transformative impact of financial technology on expanding access to financial services and fostering sustainable economic development… Meer
€ 258,83
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Gebonden EN01-11-20249781032874937
First Published in 1965, The Marketing of Industrial Products is the product of diverse talents and experiences. The first words of Aubrey Wilson's introduction to this book emphasise the importance and relevance of industrial marketing to everyone connected with industry… Meer
€ 156,89
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Gebonden EN17-10-20249781032885124
This book is a complete guide to learning the critical selling and negotiation skills to gain a competitive edge in a challenging business environment. The volume covers various negotiation approaches, strategies, tactics and styles that are adaptable and compatible with emerging business models and… Meer
€ 252,65
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Gebonden EN30-12-20249781032888170
Beyond researching and teaching responsible management, business schools should aspire to walk the talk. They ought to become role models and responsible organisations themselves. Focussing on the original UK and Ireland institutions who committed to this initiative formally by becoming signatories… Meer
€ 258,83
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Paperback EN11-12-20249781032894508
As sustainable development becomes an increasingly important strategic issue for all organizations, there is a growing need for management and executive education to adapt to this new reality. This textbook provides a theoretically sound and highly relevant introduction to the topic of socially and… Meer
€ 77,07
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Paperback EN14-10-20249781032921556
Drawing on historical and current data, this thought-provoking book summarises the pathways to the present predicament and maps out strategies to develop financial and economic systems for a sustainable world… Meer
€ 59,51
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Gebonden EN01-05-20259781032941639
Now in a fully revised and updated third edition, Sponsorship in Marketing introduces the fundamentals of sponsorship-linked marketing, helping the reader to understand how sponsorship can be planned, executed, and measured… Meer
€ 252,65
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Gebonden EN14-03-20259781032945170
With over 1,600 entries, The A-Z of Payments provides readers with a comprehensive, practical, easy-to-read listing of payment terms. The financial services industry is full of terms and abbreviations that can appear confusing or easy to forget (e.g. ACS, 3DS, RTP, PCI DSS, POS, PoS, A2A, P2P, and… Meer
€ 214,60
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Gebonden EN17-11-20259781032994963
Ever notice how certain salespeople never seem to worry about where their next meeting will come from? They're not naturally better at networking. They don't have insider connections you lack. They haven't been doing this for decades. They built a system… Meer
€ 252,65
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Gebonden EN04-10-20269781041034179
This book introduces emerging artificial intelligence (AI) technologies and their potential to reshape the marketing landscape, offering a forward-looking perspective on the future of marketing strategies. It leverages AI for enhanced customer engagement, brand building, and business excellence… Meer
€ 153,15
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Paperback EN26-08-20259781041037330
In the 21st century, commercial aviation has been transformed into a passenger-centric business in which the customer has assumed an ever more active role in managing their own journeys. This trend is set to continue with innovations and transformations in multiple areas… Meer
€ 65,36
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Gebonden EN26-10-20259781041102939
This book, situated at the intersection of humanistic management, aesthetics, and artificial intelligence (AI) studies, aims to explore how the emergence of AI-driven solutions reshapes managerial paradigms, alters human experiences within organisations, and redefines the values guiding leadership… Meer
€ 258,83
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Paperback EN14-10-20269781041341932
This book describes the Improving Inclusive Innovation Outcomes (i3o) research programme (2022–25). This work recognises that place-based economic growth in the 21st century is called to deliver more equitable and sustainable outcomes that address social challenges… Meer
€ 52,20
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Gebonden EN04-10-20139781137276346
From Chinese Brand Culture to Global Brands examines branding from the Chinese perspective, and predicts that China's greatest brands are poised for global dominance. Meer
€ 61,99
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Gebonden EN01-08-20139781137278517
Capture the Mindshare and the Market Share Will Follow reveals how strong branding creates awareness, provides authentic value, motivates others to act, and builds long-term customer loyalty based on trust and respect… Meer
€ 43,69
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Gebonden EN02-09-20149781137279279
Mobile devices are now in the hands of nearly half of the world's population. However, 80% of mobile marketing either doesn't work and has a high abandon rate, or doesn't fit into a brand's overall strategy… Meer
€ 43,69
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