Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 48 van 12.283 resultaten
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Paperback EN09-12-20199781484251584
Launching a startup is now easier than ever before. Building a lasting brand, however, remains a mystery for even the savviest of founders. An impactful, recognizable brand is perhaps a company’s most valuable intellectual property. And any strong brand starts with a strategy… Meer
€ 54,99
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Paperback EN22-05-20179781484228043
Learn how to sell online. Real-world case studies and market insights from the world's largest brands reveal what the best brands are doing right to win online. Gain knowledge of best practices that enable brands and retailers to survive and thrive in the dynamic, fast-paced, and highly competitive… Meer
€ 34,59
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Paperback EN21-06-20179781484228500
Don't be intimidated by all the search engine optimization (SEO) tools out there. You will start out learning about keywords and the importance of quality content and then walk through incremental steps as you try out the tools and master the tips and strategies… Meer
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Paperback EN18-10-20179781484231135
Use this comprehensive primer to simplify exporting, discover exportable products and services, and determine and select the best target market entry alternative while ensuring that you get paid. US small- to medium-size business owners (SMEs with less than 500 employees) interested in entering… Meer
€ 42,99
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Paperback EN18-06-20219781484271001
Each year we witness several paradigm shifts in mobility systems and services, increasingly so as technology progresses. The future of mobility is people-centric, software-defined, connected, and electric… Meer
€ 66,99
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Paperback EN11-12-20189781484239537
Create great product demos and sell more of your product with the strategies and inspiration in this book. Insightful interviews are presented with professionals who are giving killer product demos in several types of businesses today… Meer
€ 40,59
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Paperback EN09-11-20189781484240892
Take an in-depth look into the gig economy to see how tech professionals and entrepreneurs can earn a living as freelancers and contractors. Build your own business. The pros and cons of the lifestyle and what to expect from it are discussed… Meer
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Paperback EN13-07-20229781484283059
This book shows you how to use social media analytics to optimize your business performance. The tools discussed will prepare you to create and implement an effective digital marketing strategy. From understanding the data and its sources to detailed metrics, dashboards, and reports, this book is a… Meer
€ 60,99
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Paperback EN16-05-20239781484292112
Search Experience Optimization (SXO) is a fast growing field that combines the disciplines of Search Engine Optimization (SEO), Conversion Rate Optimization (CRO) and User Experience (UX) Design. It’s a holistic approach to creating websites that are not only optimized for search engines and bots… Meer
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Paperback EN23-04-20239781484292969
Uncover the fascinating history of virtual communities and how we connect to each other online. The Rise of Virtual Communities , explores the earliest online community platforms, mapping the technological evolutions, and the individuals, that have shaped the culture of the internet… Meer
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Gebonden EN08-11-20169781482226195
Every company is recognizing the critical importance of protecting its customer base by raising the bar of its customer service prowess. Excellence in Managing Worldwide Customer Relationships identifies the risks companies face when expanding their business model in both domestic and overseas… Meer
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Gebonden EN03-08-20209781482226232
Mastering Global Business Development and Sales Management focuses on the importance of companies and executives recognizing that their organization is sales driven, and that there is a definite pronounced connection between sales and all other aspects of how a company operates… Meer
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Paperback EN27-07-20209781119477396
The must-have resource for media selling in today’s technology-driven environment The revised and updated fifth edition of Media Selling is an essential guide to our technology-driven, programmatic, micro-targeted, mobile, multi-channel media ecosystem… Meer
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Gebonden EN24-04-20189781119488958
Develop and implement an effective content strategy tailored to your business ’ s needs Inbound Content is a step-by-step manual for attracting the right people, turning them into leads, and closing them into customers. Today, everyone knows that content is king… Meer
€ 28,33
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Gebonden EN19-11-20199781119630999
The ultimate playbook for using artificial intelligence to communicate effectively, build teams, and win customers Not long ago, we imagined a hyper-connected world full of trust and openness—a world where effortless communication would bring about a new understanding between people everywhere… Meer
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Gebonden EN13-04-20219781119784739
Your lack of focus on Procurement is limiting your profits. Multiply them by making Procurement a company-wide priority. Profit from Procurement: Add 30% to Your Bottom Line by Breaking Down Silos delivers an insightful, compelling, and fresh take on a subject that typically comprises 50% of a… Meer
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Gebonden EN15-12-20209781119790112
Master the hottest technology around to drive marketing success Marketers are faced with a stark and challenging dilemma: customers demand deep personalization, but they are increasingly leery of offering the type of personal data required to make it happen… Meer
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Paperback EN23-02-20229781119819691
The new edition of the book readers call the bible for advertising The sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed… Meer
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Gebonden EN02-08-20229781119861270
Get the inside story of American Artificial Intelligence (AI) failure and fall: Learn how to reassume American AI leadership and win against China On the eve of the Sino-American great power competition General Mattis challenged America to move forward at the speed of relevance . To compete… Meer
€ 39,84
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Paperback EN05-09-20249781119866503
Learn to create powerful, strategic copy for multiple channels, platforms, and storytelling templates Today, just writing strong content or catchy copy isn’t enough. You must also know how to create gripping messages and interactive engagement… Meer
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