Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 524 van 12.851 resultaten
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Rubriek: Reclame en verkoop

Paperback EN01-03-20079781853756153
David Ogilvy is 'The Father of Advertising' and in this new format of his seminal classic, he teaches you how to sell anything. 'The most sought-after wizard in the advertising business.' Times MagazineFrom the most successful advertising executive of all time comes the definitve guide to the art of… Meer
€ 25,16
Levertijd ± 16 werkdagen
Gratis verzonden
Paperback EN17-09-20159781857886351
In today's Asia, you are what you wear. The Cult of the Luxury Brand is the first book to explore how and why an amazing "luxeplosion" is rocking Asia, sweeping up not just the glitzy upper crust, but secretaries toting their Burberry bags, junior executives sporting Rolex watches, and university… Meer
€ 30,61
Levertijd ± 16 werkdagen
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Gebonden ES10-03-20259783631916124
El texto que presentamos, Persuasión neurocomunicativa. La ciencia del comportamiento nos observa, explora cómo la neurociencia y la comunicación se entrelazan para influir en la conducta humana, tanto en el ámbito publicitario como en la política y el marketing… Meer
€ 91,36
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Gebonden DE30-07-20269783631945230
Diese Arbeit untersucht das Spannungsfeld zwischen Luxus und Nachhaltigkeit im Konsumentenverhalten. Im Fokus steht, wie soziale Einflüsse, Einstellungen und Nachhaltigkeitsorientierung die Kaufabsicht für nachhaltige Luxusmodemarken beeinflussen… Meer
€ 103,21
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Paperback EN05-05-20269783658505769
This textbook provides a clear and comprehensive overview of strategic marketing planning. The authors provide a systematic framework that structures the vast and complex body of marketing knowledge, making it more accessible and easier to apply to strategic marketing planning… Meer
€ 51,75
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Paperback EN14-07-20269783658511654
Marketing is undergoing a radical transformation: companies face the challenge of strategically leveraging a flood of technologies, data, and automation opportunities. But how can MarTech and Artificial Intelligence be used effectively to secure competitive advantages?This book combines… Meer
€ 97,27
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Paperback EN30-05-20269783658515409
This book examines the transformation of online targeting in a world of increasing privacy regulation, declining third-party identifiers, and growing reliance on first-party data. It provides practical guidance for marketers, technology teams, and decision makers who need to build sustainable… Meer
€ 82,45
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Gebonden EN26-05-20269789819583591
This book contains a selection of papers carefully chosen from among those presented at the 6th International Conference on Production Management held in Taiwan in August 2025. The unified theme of the conference was "DX Thinking and Innovation in Production Management," and presentations were based… Meer
€ 223,17
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Gebonden EN22-05-20269789819551392
This book examines the concept of Ren in a business context. It begins by reviewing relevant Chinese literature on Ren (?), then explores the Customer Ren Orientation model and its connections with Harmony, Business Relationship, Service Quality, and Loyalty… Meer
€ 178,74
Levertijd ± 16 werkdagen
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Gebonden EN29-05-20269789819582150
This book delves deeply into the evolution of service science and its application to Indonesia, a country characterized by its agrarian and maritime identities, rich cultural tapestry, and huge physical geography… Meer
€ 223,17
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Paperback EN07-09-20209789811218385
The market changes faster than marketing. In essence, marketing strategy has undergone only two eras, the entity era and the bit era, also known as the industrial age and the digital age. In the age of digital society, all CEOs, CMOs and senior marketing executives must consider how to change their… Meer
€ 44,37
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Gebonden EN21-04-20229789811249624
China is the largest emerging market economy and the second largest economy in the world. This fact makes better understanding of the experiences of Chinese firms globally and firms in China crucial factors for enhanced success… Meer
€ 116,66
Levertijd ± 11 werkdagen
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Paperback EN05-10-20239789811274466
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough understanding of marketing management concepts and their practical applications, making it a valuable resource for professionals and students… Meer
€ 80,51
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN05-10-20239789811274503
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough understanding of marketing management concepts and their practical applications, making it a valuable resource for professionals and students… Meer
€ 80,51
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN05-10-20239789811274527
As the use of analytics becomes increasingly important in today's business landscape, The Marketing Analytics Practitioner's Guide (MAPG) provides a thorough understanding of marketing management concepts and their practical applications, making it a valuable resource for professionals and students… Meer
€ 80,51
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN16-01-20149781847946867
When you make a decision or form an opinion, you think you know why. But you’re wrong. The truth is that most of our mental activity actually happens below the level of conscious thought. In this groundbreaking book, Dr David Lewis, director of the cutting-edge research agency Mindlab International… Meer
€ 19,47
Levertijd ± 16 werkdagen
Gebonden EN04-02-20169781845415587
This book offers a comprehensive overview of the key principles and challenges involved in tourism marketing in a national park context. It provides a framework to apply marketing principles to inform practices and guide the sustainable management of national parks and protected areas… Meer
€ 145,50
Levertijd ± 16 werkdagen
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Gebonden EN29-07-20249781836081531
Fashion, a realm often associated with trends and whims, is undergoing a transformation--one that goes beyond aesthetics to embrace sustainability as a guiding principle. Threaded Harmony: A Sustainable Approach to Fashion is a journey into this transformative realm, an exploration of how consumers… Meer
€ 64,99
Levertijd ± 11 werkdagen
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Gebonden EN05-05-20259781836625612
In the rapidly evolving world of business, technology isn't just an asset—it's the driving force behind innovation and success. Marketing Intelligence, Part B: AI, Trust, and Innovation in the Modern Business Landscape brings together cutting-edge insights and strategies from leading experts to… Meer
€ 126,91
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Paperback EN02-10-20259781837310289
A young ceramicist's journey from apprentice potter to celebrated craftsman Florian Gadsby has devoted his life to pottery, refining his technique towards the point of perfection - and as his skill has grown, so has his social media following, which today numbers in the millions… Meer
€ 25,16
Levertijd ± 11 werkdagen
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