Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Rubriek: Reclame en verkoop

Gebonden EN12-02-20209780367024352
Cultivating a Digital Culture for Effective Patient Engagement offers a strategic framework for healthcare provider websites in order to support patient engagement and connected health initiatives. Referred to as the Health Empowerment Web Strategy Index (HEWSi), the proposed framework is… Meer
€ 98,86
Levertijd ± 8 werkdagen
Gratis verzonden
Paperback EN14-08-20209780367593100
Gender stereotypes are general beliefs about sex-linked traits and roles, psychological characteristics, and behaviors, all of which contribute towards describing women and men. Gender role stereotyping in advertising has been a critical topic since the 1970s, and there is a long-lasting debate… Meer
€ 68,64
Levertijd ± 11 werkdagen
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Paperback EN30-06-20209780367605957
Where is Creativity? A Multi-disciplinary Approach goes beyond the orthodox image of creativity as laying inside the brain-mind, to explore how and why it also emerges from relationships between people, from physical spaces such as workplaces and cities, as a result of new media technology and the… Meer
€ 55,68
Levertijd ± 11 werkdagen
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Paperback EN30-06-20209780367595753
China leads the world when it comes to investment and influence on the African continent. The extent of Chinese investment in Africa is well known and much has been written about China’s foray into Africa… Meer
€ 68,64
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Gebonden EN18-06-20219780367608927
This book presents an in-depth study of how the drive to optimize organizational performance can be significantly improved by investigating the causal relationships between profitability, productivity, and sustainability (PPS)… Meer
€ 248,55
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Gebonden EN18-03-20229780367609054
Latin America and the Caribbean are often placed in the same geographical and economic grouping. However, too little is known in either region about the other’s business cultures and marketplaces. Marketing in Latin America and the Caribbean is a casebook that analyses the marketing histories… Meer
€ 271,58
Levertijd ± 11 werkdagen
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Paperback EN30-06-20209780367599263
While we have become increasingly vulnerable to the ebb and flow of global finance, most of us know very little about it. This book focuses on the role of technology in global finance and reflects on the ethical and societal meaning and impact of financial information and communication technologies… Meer
€ 68,64
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Paperback EN30-05-20229780367611743
This comprehensive reference work gives an overview of the industrial development and current state of industrialization and deindustrialization in Asia, specifically Southeast Asia and China. It introduces typologies of industrial policies and discusses the manufacturing sector and its evolving… Meer
€ 64,32
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Paperback EN29-04-20229780367617516
There has, in recent times, been an increasing interest in history, broadly defined, among management scholars. But what specifically a historical approach or perspective can contribute to research on organizational fields, organizations, strategy etc. and how exactly such historical research should… Meer
€ 68,64
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Paperback EN30-09-20209780367663001
Disability and Shopping:Customers, Markets and the State provides an examination of the diverse experiences and perspectives of disabled customers, industry and civil society. It discusses how the interaction between the three stakeholders should be shaped at aiming to decrease inequality and… Meer
€ 64,32
Levertijd ± 11 werkdagen
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Paperback EN30-09-20209780367665609
Diverse in economic development, political and mass media systems, the countries in Southeast Asia cast a unique light on the parallels between development-cum-participative communication and corporate social responsibility… Meer
€ 78,71
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Gebonden EN20-12-20219780367652029
Charities operate within an increasingly challenging environment, with competition for public engagement, funding and volunteers intensifying. High-profile scandals have knocked public trust and the recent Covid-19 pandemic has illustrated how important it is for charities to provide support in… Meer
€ 248,55
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Paperback EN10-06-20219780367642655
Biases, blind spots and bonuses (or incentives more broadly) have led to numerous risk management disasters. Risk governance is a potential solution to these problems yet is not always as effective as we would like it to be. One reason for that is the current dearth of risk governance expertise… Meer
€ 72,95
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Paperback EN30-09-20209780367668280
Demonstrating how a university can, in a very practical and pragmatic way, be re-envisioned through a transdisciplinary informed frame, this book shows how through an open and collegiate spirit of inquiry the most pressing and multifaceted issue of contemporary societal (un)sustainability can be… Meer
€ 68,64
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Paperback EN30-09-20209780367669942
Within the developed world, airlines have responded to the advice of advocates for corporate social and environmental responsibility (CSER) to use the intertwined dimensions of economics, society and environment to guide their business activities… Meer
€ 55,68
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Paperback EN30-09-20209780367670030
While international negotiations to reduce greenhouse gas (GHG) emissions have been less than satisfactory, there is a presumption that a significant level of multi-lateral commitment will be realized at some point… Meer
€ 55,68
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Paperback EN02-03-20219780367684334
Never before has there been such strong recognition of the importance of community-based green spaces to local communities and urban redevelopment. This book is an autoethnographic account of the challenges and breakthroughs of learning to lead together… Meer
€ 64,32
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Paperback EN01-08-20229780367694197
Citizenship and Sustainability in Organizations: Exploring and Spanning the Boundaries is the introductory book in the series of the same name and draws upon new conceptual thinking from some of the leading contributors to The Journal of Corporate Citizenship on topics of social responsibility… Meer
€ 68,64
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Gebonden EN27-09-20219780367694999
Information technology (IT) is an essential core of the economy today. Corporations and governments worldwide rely on it to drive their core strategy and develop and execute business models. Amounting to over 3.7 trillion US dollars of worldwide spending, the growing significance of the IT industry… Meer
€ 248,55
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Gebonden EN22-06-20219780367722616
Humor has long been one of the most common approaches used in advertising. Whether in a big televised event like the Super Bowl or in new forms of digital advertising, everyone is exposed to funny ads, some of which both entertain the audience and help sell a product… Meer
€ 248,55
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