Jouw bedrijf is tot iets in staat wat geen enkel ander bedrijf kan. En zodra je dat haast oneerlijke voordeel kunt grijpen, opent het de deur naar ongekende groeikansen.
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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This unique collection of international papers integrates CSR theory, research and practice. The book examines the challenges of regulating and reporting CSR application, exploring issues concerning all agencies involved. Meer
Amiya Chakravarty is a big name in production manufacturing and Josh Eliashberg is a huge name in marketing.
This is one of the first books that examines the interface of Marketing and Production, with the chapters written by well-known people in the field. Meer
Our understanding of management in Asia has not kept pace with the demands of managers and students. The Handbook of Asian Management provides in-depth critical reviews of central topics in strategy and organizational behavior research in Asian contexts. Meer
Market-Oriented Product Innovation differs from most other titles, written either from a marketing or technical perspective, by giving a holistic view of the product innovation process. Meer
In cellular networks, a new generation of CDMA or WCDMA-based networks will start operations in most countries in the near future. The standardized WCDMA technology generates new challenges in radio network planning, optimization and QoS management because of the dynamic nature of its radio interface and various new services and different network operating modes. Meer
In this book, leading authors explore ways in which organizations can develop their ability to manage the future.
An exploration of the ways in which organizations can develop their ability to manage the future. Meer
In this book, leading authors explore ways in which organizations can develop their ability to manage the future.
An exploration of the ways in which organizations can develop their ability to manage the future. Meer
This highly topical book provides a multi–disciplinary perspective, ranging from finance to psychology, on the subject of mergers and acquisitions.
Each chapter introduces key frameworks that relate to a particular perspective and incorporates case studies where these frameworks can be used for interpretive and diagnostic purposes
Invites readers to apply the frameworks as maps or tools for analyzing their own organizational experiences via a series of general discussion questions. Meer
This book contributes new ideas on the theme of global responsibility from a European viewpoint, and raises questions of how European values can be adopted into the American mainstream. Meer
This book draws together literature from the fields of strategy, management and innovation to examine the importance of a firm's national base at a sectoral level in an era of globalization. Meer
A lack of adequate and timely IT involvement in the merger and acquisition process costs companies millions of pounds every year. This book addresses and answers topical questions such as: What should your company be doing about IT when considering a merger or acquisition? Meer
This collection of key papers has been meticulously put together by acclaimed editor Mats Alvesson, and covers themes including culture, image and identity, socialisation, leadership, power and conflict, ethics and communication and much more. Meer
Lance Wright shows why business in the 21st century requires a new understanding of the intersection of risk, security, and human resource management. Meer
The premise of the book is to provide insight into new ways through which corporations create and execute strategies. It is the result of a 24-hour intensive workshop that brought together over twenty strategy practitioners from multiple industries. Meer
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