Strategisch management

Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.

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G. Watson

Business Relationships for Competitive Advantage

gebondenEngels9781403919045 19-12-2003

This book provides the first summary and critical appraisal of the thinking that currently informs the management of business relationships, from the perspectives of both the buyer and supplier. Meer

127,62

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Creating Value through International Strategy

gebondenEngels9781403934727 29-10-2004

Everyday, more and more companies embark on international business. Through a collection of articles by leading scholars in International Business this book answers fundamental questions such as: How do companies create value through global strategy? Meer

127,62

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E.S. Kamata

Influence of Psychological Factors on Product Development

gebondenEngels9781402008078 31-10-2002

This book focuses on the interrelationship of social, technical, and organizational aspects of and related to the product development process. It originated from activities in practice in industry and research laboratories. Meer

180,99

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Ö. Öz

Clusters and Competitive Advantage

gebondenEngels9781403936134 21-9-2004

This book aims to clarify the link between geographic clustering and international competitiveness in light of the Turkish experience, a subject that is high on the agendas of researchers as well as policy makers and strategic planners. Meer

127,62

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S. Johnston

Headquarters and Subsidiaries in Multinational Corporations

gebondenEngels9781403936240 28-6-2005

In the global business environment, new organizational forms come and go but in today's multinational corporations the headquarters-subsidiary link remains the primary channel by which the firm is managed. Meer

64,30

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Jon Mowat

Video Marketing – Create Engaging Video Campaigns to Drive Brand Growth and Sales

gebondenEngels9781398601161 3-8-2021

142,86

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Peter Cheese

The New World of Work – Shaping a Future that Helps People, Organizations and Our Societies to Thrive

gebondenEngels9781398602113 3-6-2021

168,81

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Andrew Jenkins

Social Media Marketing for Business – Scaling an Integrated Social Media Strategy Across Your Organization

gebondenEngels9781398603714 3-3-2022

168,81

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Neil Perkin

Agile Marketing – Unlock Adaptive and Data–driven Marketing for Long–term Success

gebondenEngels9781398605121 3-4-2022

139,40

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Andrew Jenkins

Social Media Marketing for Business – Scaling an Integrated Social Media Strategy Across Your Organization

paperbackEngels9781398603691 3-3-2022

58,07

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J. Larkin

Strategic Reputation Risk Management

paperbackEngels9781349432523 1-1-2003

Reputation is a commercially valuable asset. This book focuses upon how enhanced reputation can contribute to commercial asset management through increased share price premium and competitive performance, while reputation loss can significantly erode the ability of the business to successfully retain market share, maximise shareholder value, raise finance, manage debt and remain independent. Meer

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V. Ambrosini

Tacit and Ambiguous Resources as Sources of Competitive Advantage

paperbackEngels9781349509942 1-1-2003

Tacit knowledge has received a good deal of attention in the strategy field and is argued to be a key source of sustainable competitive advantage. Until now the work done has been principally conceptual with little empirical work to support the argument. Meer

127,62

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Internationalization

paperbackEngels9781349510221 1-1-2003

This is the 10th volume of The Academy of International Business book series bringing together the latest research on firm strategies and management and the internationalization of the firm from the 29th Academy of International Business UK conference. Meer

127,62

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Making Strategy and Organization Compatible

paperbackEngels9781349510566 1-1-2003

This book argues that for many companies organisation is designed to achieve operational optimization and may be in conflict with strategic objectives. Meer

64,30

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Tony Ellson

Culture and Positioning as Determinants of Strategy

paperbackEngels9781349513437 1-1-2004

Strategic positioning is the assertion of an organizations personality on decisions of how and where to compete, it determines competitive position in the market place and differentiates the offering to the market. Meer

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The Convergence of Corporate Governance

paperbackEngels9781349334100 12-6-2012

Takes readers through an in-depth examination of many leading industrialized nations and identifies both the drivers that propel corporations towards convergence and the major impediments that stand in the way of convergence. Meer

127,62

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M. Lindgren

21st Century Management

paperbackEngels9781349334285 2-10-2012

Explores the changing business landscape of the 21st century and what it means for organizations. The author presents a new model for how to think about and handle the complex world of business from a managerial and innovative perspective with tips and tools for motivating and engaging your organization, clients and customers. Meer

64,30

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D. Yang

Understanding and Profiting from Intellectual Property

paperbackEngels9781349336241 4-12-2012

A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Meer

64,30

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World Humanism

paperbackEngels9781349336258 17-2-2016

The purpose of World Humanism: Cross-cultural Perspectives on Ethical Practices in Organizations is to discover what is distinctive about humanistic management practices around the world. Meer

127,62

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World Humanism

paperbackEngels9781349336265 11-1-2016

The purpose of World Humanism: Cross-cultural Perspectives on Ethical Practices in Organizations is to discover what is distinctive about humanistic management practices around the world. Meer

127,62

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