Waarom zou u zich niet laten inspireren door bedrijven die het fundamenteel anders hebben gedaan en hiermee baanbrekende veranderingen in de markt hebben gerealiseerd?
Neem de juiste beslissingen op het juiste moment met boeken die strategie concreet maken. Of het nu gaat om concurrentieanalyse, positionering of groeistrategieën – deze titels helpen je vooruitkijken én koers houden.
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In a company ecosystem the supply chain manager is tasked with duties and objectives primarily aimed at controlling and reducing costs, while optimizing the material flows. Yet, in many organizations, common perception limits supply chain management to product logistics, materials handling and… Meer
Industry consolidation, mergers, changes to business models, the emergence of new threats all require managers to understand highly complex situations, assess risk and opportunity and make informed decisions… Meer
First Published in 2016. Credit Management provides a comprehensive, down-to-earth guide to every aspect of managing credit. The key message throughout is that cash flow and profits can be much improved by proper planning, motivation and control, without in the least jeopardising sales or alienating… Meer
Strategic alliances offer organisations an alternative to organic growth or acquisition when faced with the need to develop the business to a new level, innovate in terms of products or services or significantly reduce costs… Meer
In any activity an organisation undertakes, whether strategic, operational or tactical, the activity can only be successful with the input, commitment and support of its people - stakeholders. Gaining and maintaining the support and commitment of stakeholders requires a continuous process of… Meer
Top businesses recognise risk management as a core feature of their project management process and approach to the governance of projects. However, a mature risk management process is required in order to realise its benefits; one that takes into account the design and implementation of the process… Meer
The world struggles with increasing threats to global sustainability, caused by population growth, overuse of fresh water resources, depletion of biodiversity, and reliance on non-renewable energy sources… Meer
Even during economic downturns businesses have to grow to survive and compete in domestic and international markets. There is always a need to plan for future growth. Enterprise Growth Strategy presents the total process of a growth strategy… Meer
Effective sustainability communication can deliver business value. Get it wrong, however, and the reputational damage will be costly. Stakeholders, and the general public as well as activists, are unforgiving of companies whose products, services, business practices or culture fall short of their… Meer
The CIM Handbook of Strategic Marketing targets senior executives responsible for shaping and managing the company's strategic direction. The strategic dimensions of marketing management are emphasised along with the critical importance of matching the company's capabilities with genuinely… Meer
Assessing Business Excellence presents a strategic framework for business excellence and total quality management and shows how you can be actively involved in continuous improvement by systematically reviewing your business activities and results against holistic business excellence frameworks… Meer
Planning under Pressure offers managers, planners, consultants and students a comprehensive and authoritative guide to the Strategic Choice Approach, which has gradually been attracting worldwide recognition as a fresh, versatile and practical approach to collaborative decision-making under… Meer
Visits to customers by a cross-functional team of marketers and engineers play an important role in new product development, entry into new markets, and in exploring customer satisfaction and dissatisfaction… Meer
Use the Internet and cutting-edge strategies to make your program more competitive!To remain competitive in an increasingly global economy, universities must develop effective strategies for teaching international business… Meer
The study of the ethical issues related to computer use developed primarily in the 1980s, although a number of important papers were published in previous decades, many of which are contained in this volume. Computer ethics, as the field became known, flourished in the following decades… Meer
Based on the concept of corporate social responsibility, this book analyses modern approaches adopted by mining companies that could minimise negative impacts of mining and enhance positive benefits to corporate stakeholders… Meer
This book is the outgrowth of shared interests between the editors and the contributing authors to provide a multidisciplinary perspective in evaluating universal service policy and recommending policy changes to accommodate a more competitive telecommunications environment… Meer
This textbook provides students with an easy to use, proven roadmap for completing a successful consulting project from start to finish. Primarily designed for students who work as outside consultants on solving client problems and investigating potential opportunities, the textbook’s structure… Meer
Organizational change literature often focuses on the leaders role in giving sense to others of the need for change and there is a plethora of models and recipes on how to influence employees thinking about change, organizational design and performance… Meer
The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing… Meer
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