Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 232 van 12.518 resultaten
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Gebonden EN22-08-20149781138792401
This volume is concerned with understanding the factors that determine innovation and its contribution to corporate achievement. It considers the whole range of innovation, consumer and industrial, and both final and intermediate buying behaviour… Meer
€ 252,65
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Gebonden EN26-11-20149781138792579
These essays show that industrialisation and fast economic growth have changed not only the broad material environment, but have also had a very important impact on basic food consumption. The introductory chapter takes a theoretical view and tries to establish the interrelationship between economic… Meer
€ 252,65
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Gebonden EN24-08-20159781138796669
The success of the entire food supply chain depends on the prosperity of farms and local communities. The direct climate change risks faced by the agricultural sector are therefore also risks to businesses and food supply chains… Meer
€ 258,83
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Gebonden EN04-10-20169781138812260
The video game industry has been one of the fastest-growing cultural phenomena of our times with market conditions that demand a specific skill set from its marketers. To a new generation of "indie gamers", being a game developer isn’t just about design and production, a successful video game… Meer
€ 276,06
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Gebonden EN05-12-20149781138831643
Rules set by global governance organizations affect communities across the world. Such organizations increasingly seek to obtain legitimacy in the eyes of groups beyond their member state elites. This book advances scholarly debate on the politics of legitimacy and legitimation in global governance… Meer
€ 252,65
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Gebonden EN27-04-20159781138835405
Covers the concepts, systems and skills of project management, identifying the three major elements of organisations: implementation, planning and procurement. Meer
€ 316,64
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Paperback EN07-10-20159781138832350
These essays show that industrialisation and fast economic growth have changed not only the broad material environment, but have also had a very important impact on basic food consumption. The introductory chapter takes a theoretical view and tries to establish the interrelationship between economic… Meer
€ 75,61
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Gebonden EN14-03-20179781138833555
Heritage is increasingly recognised as a significant corporate concern, with corporate heritage brands and identities often forming an important part of a nation's patrimony. Foundations of Corporate Heritage explains the principles, processes, strategic significance – and challenges – of corporate… Meer
€ 308,26
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Gebonden EN14-12-20159781138848221
Between 1815 and 1890, the German book market experienced phenomenal growth, driven by German publishers’ dynamic entrepreneurial attitude towards developing and distributing books. Embracing aggressive marketing on a large scale, they developed a growing sense of what their markets wanted… Meer
€ 258,83
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Gebonden EN21-09-20179781138889224
Strategies, Leadership and Complexity in Crisis and Emergency Operations will bring together the main themes of strategy, operational leadership, organizational dynamics and complexity in the context of crisis and emergency operations; creating a book that is timely and relevant for research and… Meer
€ 252,65
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Paperback EN16-07-20159781138945685
Generation Y in Consumer and Labour Markets explores the role of people born in the late 1970s and 1980s as consumers and coworkers in an emerging post-modernist society. Having grown up in a branded society overcrowded with commercial messages and a never-ending supply of choices and opportunities… Meer
€ 53,66
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Paperback EN04-04-20169781138948587
Optimizing AdWords provides the information marketers and future marketers need to harness the power of the Google’s AdWords search engine marketing applications. It provides a big picture overview of the AdWords system, helping businesses and individuals decide how to advertise products or their… Meer
€ 82,92
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Paperback EN01-11-20139781292040332
For undergraduate and graduate courses on marketing high-tech products Provide your students with the vital information they need to successfully market high-tech products. Marketing of High-Technology Products and Innovations focuses on the unique marketing challenges that surround high-tech… Meer
€ 117,56
Levertijd ± 9 werkdagen
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Paperback EN27-02-20159781138864160
Unlike other books which focus solely on the business or profit aspects of measuring the customer experience, this book focuses on the benefits to the consumer as well as the company or financial institution… Meer
€ 80,–
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Paperback EN13-07-20159781138900530
The pricing profession has come a long way: from having a pure clerical function back in the 1970s to a more strategic one today, pricing professionals are increasingly accepted as fully fledged members of marketing and finance teams… Meer
€ 62,44
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Gebonden EN16-05-20169781138933828
In the new economy where value drivers are shifting from tangible to intangibles resources, brands are the most familiar asset. They are well known by consumers, perceived as a critical component of enterprise value and often motivate large mergers and acquisitions… Meer
€ 258,83
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Gebonden EN23-08-20169781138934689
This is the first scholarly collection to examine the social and cultural aspects on the worldwide interest in the faded remains of advertising signage (popularly known as ‘ghost signs’). Contributors to this volume examine the complex relationships between the signs and those who commissioned them… Meer
€ 252,65
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Paperback EN26-11-20159781138966161
Advertising Today and Tomorrow surveys the structure and function of modern advertising (and in particular the modern advertising agency), investigates how appropriate its machinery is for modern business requirements, and suggests how, both for the good of itself and its clients, it can best equip… Meer
€ 75,61
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Paperback EN26-11-20159781138966826
This volume is concerned with understanding the factors that determine innovation and its contribution to corporate achievement. It considers the whole range of innovation, consumer and industrial, and both final and intermediate buying behaviour… Meer
€ 75,61
Levertijd ± 11 werkdagen
Gratis verzonden
Paperback EN26-08-20169781138991682
Understand the Asian consumer’s demands and effective marketing strategies! The emergence of China as a viable consumer market has created tremendous opportunities for international or multinational firms looking for market entry or expansion in China… Meer
€ 82,92
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