Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

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Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 261 van 12.283 resultaten
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Gebonden EN05-01-20099781412934282
International marketing underwent fundamental changes in the last two decades - The Handbook of International Marketing examines the state of the art in research in international marketing during this period. Meer
€ 267,60
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Paperback EN21-06-20129781412987301
Goes beyond introducing students to marketing strategy concepts and theories by asserting that through developing their critical thinking and questioning skills they can develop more effective marketing strategies. Meer
€ 272,28
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Gebonden EN08-12-20119781461420644
The purpose of this volume is to shape conceptual tools to understand the impact of new information and communication technologies (ICTs) on the organization of universities. Traditional research-based universities, the most typical representatives of the higher education system, find themselves… Meer
€ 122,99
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Gebonden EN06-06-20129781461438687
Risk analysis is crucial in stochastic supply chain models. Over the past few years, the pace has quickened for research attempting to explore risk analysis issues in supply chain management problems, while the majority of recent papers focus on conceptual framework or computational numerical… Meer
€ 120,99
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Gebonden EN26-02-20149781472416049
In Obstructive Marketing, Maitland Hyslop deals with a very negative kind of activity which embraces activities, legal or otherwise, designed to prevent or restrict the distribution of a product or service, temporarily or permanently, against the wishes of the product manufacturer, service provider… Meer
€ 252,65
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Paperback EN28-05-20149781472426956
Digital Out of Home Entertainment is rather an arcane description for one of the fastest growing technology-sectors. These forms of interactive technology, often established on a 'pay per use' basis are transforming the customer experience in shops, cinemas, museums; almost any environment where… Meer
€ 62,44
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Gebonden EN16-01-20039780195150568
This book brings together and analyzes the role that emotion plays in the way companies connect with customers, develop new products, improve their strategic positioning, and increase their brand recognition. Meer
€ 68,29
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Gebonden EN11-11-20049780195168723
The Making of a Name: The Inside Stories of the Brands We Buy shows how and why brand names make their place in our language. They show how brand names differ from other names, and what goes into making a good name good and a bad name terrible… Meer
€ 44,88
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Gebonden EN03-10-19969780195100327
Bruthiaux examines the linguistic nature of classified advertising in English based on a broad corpus of advertisements. His study looks at variation in degree of syntactic elaboration and considers the role of conventionalization in this process. Meer
€ 235,10
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Gebonden EN12-10-20069780230001879
Based on their studies of successful firms, the authors highlight two main paths to success. As well as delivering a groundbreaking new analytical framework, they also provide practical advice to practitioners on avoiding pitfalls and taking decisions while elaborating their marking discipline. Meer
€ 61,99
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Gebonden EN03-11-20089780230207226
The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies. Meer
€ 122,99
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Gebonden EN23-10-20099780230237308
Marketing Through Turbulent Times offers a range of tools, principles and approaches for decision makers who want to lead their organization toward a robust future by ensuring that their marketing strategies are not only relevant for today's difficult environment but will also lay the foundation for… Meer
€ 49,79
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Gebonden EN16-07-20129780230340275
With a revised understanding of the science and philosophy behind human needs, businesses will be better equipped to provide long-term satisfaction for their customers. Mark uncovers a framework that will help businesses identify human needs and incorporate this perspective into strategy, and then… Meer
€ 86,39
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Gebonden EN19-10-20129780230341067
This volume serves up a combination of broad questions, theoretical approaches, and manifold case studies to explore how people have sought to understand markets and thereby reduce risk, whether they have approached this challenge with a practical view based on their own business acumen or used the… Meer
€ 61,99
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Gebonden EN29-07-20139780230368828
Tribal branding allows marketers to benefit from greatly enhanced levels of consumer devotion to brands. Richardson incorporates the approach of ethno-marketing to expertly explain the opportunities for marketing and branding professionals to co-create brands with, and develop new ways of marketing… Meer
€ 55,89
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Gebonden EN07-09-20219780231189002
geen beschrijving beschikbaar
€ 37,58
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Paperback EN19-09-20059780240807829
The DJ Sales and Marketing Handbook provides a roadmap to maximizing your profits as a disc jockey. It is jam-packed with practical tools, expert tips and cost-effective methods for increasing sales and creating loyal clients… Meer
€ 46,34
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Paperback EN18-12-20129780240823706
Learn to create a powerful online presence that captures your audience by exposing them to the sights and sounds of your band or music project and allowing them to easily become paying fans. Web Marketing for the Music Business second edition includes updated basics and advice on website creation: *… Meer
€ 65,36
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Paperback EN05-10-20129780273727644
Learn the theory and practice of modern marketing with this concise and dependable text. Essentials of Marketing , 3rd edition,by Frances Brassington and Stephen Pettitt, combines theory and practice to equip you with all the information to gain a solid foundation in marketing… Meer
€ 98,85
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Paperback EN07-10-20109780273735427
Learn the powerful techniques of NLP to enhance your influence and gain the competitive edge in any sales pitch. This practical guide to using NLP in sales includes real life examples to illustrate techniques that have amazed sales people with many years experience… Meer
€ 25,45
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