Reclame en verkoop

Rien Boskeljon, Karen Wolters

Persoonlijke verkoop

De omzetdoelstellingen groeien elk jaar. Krabt u zich ook wel eens achter de oren hoe u deze groei moet realiseren? 'Persoonlijke verkoop' laat zien welke stappen u kunt nemen om meer omzet te krijgen. Dit begint bij kennis over bestaande en nieuwe klanten. Wat zoeken ze? Wat willen ze? Waar zit onze overlap? De volgende stap is natuurlijk het verkoopgesprek. Hoe bereidt u dat voor? U leert hoe u zorgt voor een goede interactie en hoe u het gesprek kunt sturen. Ook after sales is belangrijk: hierdoor kunt u uw relatie met een klant verstevigen.
€ 17,50

Nieuw in Reclame en verkoop

Understanding Sustainable Behaviour
Durk Bosma
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Praktisch sales- en accountmanagement 4e editie
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Werkboek Salessucces
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€ 25,99
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Advertising and Promotion
George Belch
€ 89,82
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Aanbiedingen in Reclame en verkoop

Koud, Kouder, Koudst
Rolf Tempelman
€ 9,95
32,50
-70%
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Dutch Ad Men
Fred Kolsteeg
€ 27,95
34,95
-21%
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Who is accountable?
Franck Kuppers
€ 34,95
49,75
-30%
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Click your Brain
Ria van Tol
€ 22,95
44,95
-49%
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TOP 5 Reclame en verkoop

Deep loyalty
Steven Van Belleghem
Deep loyalty
€ 34,99
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Sales, Oprecht & ontspannen
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Sales, Oprecht & ontspannen
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Sales vanuit je Hart
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Salestech
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Pricing power
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Tips van de redactie

Inkoop voor Verkopers
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€ 24,95
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Sales vol energie
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€ 21,50
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Offertes winnen
Peter de Weerd
€ 19,95
± 14 werkdagen

Reserveer nu

Key Account Management and Planning
Noel Capon
€ 32,95
Nog niet verschenen

De kunst van high end sales

Verkopen aan de beste klanten in de markt vraagt om een totaal andere strategie dan verkopen aan alle klanten. De salesstrategie die je eerder hanteerde, werkt niet meer.
€ 30,99

Reclame en verkoop

Vergroot je omzet met boeken die je leren hoe je overtuigt, verkoopt en een sterk merk bouwt. Van copywriting tot klantbeleving: ontdek hoe je commerciële slagkracht vergroot – op een manier die bij jou past.
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Pagina 324 van 11.816 resultaten
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Paperback EN9781849804417
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Paperback EN25-05-20239783030955830
Advances in technology and changes in consumer buying patterns have forced businesses to alter their traditional marketing approach to incorporate contemporary ideologies that will drive customer satisfaction, meet societal expectations, and boot business performance for competitive advantage… Meer
€ 196,19
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Gebonden EN26-10-20219783030832285
Political uncertainty and instability characterise many regions around the world and, increasingly, can be observed in more established democracies. The COVID-19 pandemic, national and international tensions, and the proliferation of autocratic, chauvinist, and, at the most extreme, fascist forces… Meer
€ 80,29
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Gebonden EN19-11-20219783030864057
This book offers an insight into the luxury yacht industry as a provider and facilitator of a luxury yacht experience. Linked to special interest tourism (SIT), luxury yachting is an exclusive area of tourism and practice which operates in a relatively small and niche environment… Meer
€ 196,19
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Paperback EN24-01-20239783030931339
The COVID-19 pandemic has been a very strong reminder that the future economic development of any country is more than ever influenced by its ability to ramp-up digital competitiveness. Consequently, enterprises were pushed to assess and develop the possibilities offered by e-commerce and online… Meer
€ 168,99
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Gebonden EN13-05-20239783031260810
This book sheds light on current issues and opportunities that have been activated by new technologies in the luxury field. It places special emphasis on new technological integration, such as Artificial Intelligence, Internet of Things, Virtual Reality and Blockchain in the context of luxury… Meer
€ 49,79
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Paperback EN24-09-20169783319376202
This book is focused on the impact of ocean transport logistics on global supply chains. It is the first book solely dedicated to the topic, linking the interaction of parties along this chain, including shippers, terminal operators and line carriers… Meer
€ 264,99
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Gebonden EN19-10-20269783111573472
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Paperback EN23-08-20169783319385532
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice… Meer
€ 120,99
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Gebonden EN11-02-20179783319485102
This book presents high-quality original contributions on the fashion supply chain. A wide spectrum of application domains are covered, processing of big data coming from digital and social media channels, fashion new product development, fashion design, fashion marketing and communication strategy… Meer
€ 180,99
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Gebonden EN24-05-20179783319572758
This book highlights cutting-edge research in the economics and management of networks as an interdisciplinary field, offering new theoretical, empirical and practical perspectives on the management, governance, ownership and control of cooperatives, franchising networks and strategic alliances… Meer
€ 240,99
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paperback EN03-12-20219783319574110
In this handbook, internationally renowned scholars outline the current state-of-the-art of quantitative and qualitative market research. They discuss focal approaches to market research and guide students and practitioners in their real-life applications… Meer
€ 780,99
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Gebonden EN31-10-20179783319613840
This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes… Meer
€ 300,99
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Gebonden EN24-05-20189783319717210
This book presents a collection of interrelated research advances in the field of technological entrepreneurship from the perspective of competition in emerging markets. Featuring contributions by scholars from different fields of interest, it provides a mix of theoretical developments, insights and… Meer
€ 240,99
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Gebonden EN14-05-20189783319771571
This pathbreaking volume expands on the construct of psychological ownership, placing it in the contexts of both individual consumer behavior and the wider decision-making of consumer populations. An individual’s feeling of ownership toward a target represents the perception that something is… Meer
€ 192,99
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Paperback EN18-07-20189783319833118
Srun shows how the psychology of luxury brands truly plays into high value customer motivations and unlocks the potential to understand their decision processes which are unlike that of any other customer… Meer
€ 47,35
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Paperback EN09-09-20189783319833279
This volume includes the full proceedings from the 2016 Academy of Marketing Science (AMS) Annual Conference held in Orlando, Florida, entitled Creating Marketing Magic and Innovative Future Marketing Trends . The marketing environment continues to be dynamic… Meer
€ 360,99
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Gebonden EN13-07-20159783319169361
This volume includes the full proceedings from the 1983 Academy of Marketing Science (AMS) Annual Conference held in Miami, Florida. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing history marketing management… Meer
€ 180,99
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Gebonden EN01-06-20159783319169453
This volume includes the full proceedings from the 1982 Academy of Marketing Science (AMS) Annual Conference held in Las Vegas, Nevada. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing… Meer
€ 180,99
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Paperback EN18-07-20189783319837123
This book offers a cultural studies approach to marketing and advertising and shows readers how scholars from different academic disciplines make sense of marketing’s role in American culture and society… Meer
€ 68,09
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